For me, the big idea was to take what I love to do and find a way to turn it into a business of my own. It was a big step, but I took the leap. More than a decade later, illume marketing continues to shine. Along the way, I've learned that big ideas, once they're set in motion, come with a world of unknowns. I've also come to appreciate that this is the exhilarating part, and the part that I love to share in with my clients.
When I'm designing a logo, brainstorming concepts for an ad campaign, or drafting a brochure, I try to remember that whatever the product, service or cause, at some point, it started as someone's big idea. That's why I work my heart out, giving 100% to make my clients happy. To learn a little more about me, Sharon Sweeney, founder of illume marketing, check out my bio.
When I'm designing a logo, brainstorming concepts for an ad campaign, or drafting a brochure, I try to remember that whatever the product, service or cause, at some point, it started as someone's big idea. That's why I work my heart out, giving 100% to make my clients happy. To learn a little more about me, Sharon Sweeney, founder of illume marketing, check out my bio.
Services
Sharon Sweeney is a marketing professional with over 20 years of experience in the areas of marketing, communications, public and investor relations, event management and market research.
In 1998 she founded illume marketing, drawing upon this significant experience to serve the needs of healthcare, technology and professional service organizations.
In addition to her strategic planning and project management skills, Sharon's copywriting and graphic design capabilities round out the full range of creative services she offers her clients.
In 1998 she founded illume marketing, drawing upon this significant experience to serve the needs of healthcare, technology and professional service organizations.
In addition to her strategic planning and project management skills, Sharon's copywriting and graphic design capabilities round out the full range of creative services she offers her clients.
The ability to bring strategic planning, messaging, copywriting, design and project management to the table is one thing.
Bringing the ability to take whatever is thrown my way - that may be the intangible that clients value most about illume.
Review raw market data, map it by MSO and sales territory, and summarize it graphically for a presentation to the Board.
Submit a feature story - it needs to be witty -for the corporate newsletter by the end of the day.
Develop a new visual that really captures how our company is an industry leader - for a Congressional briefing next week.
Bringing the ability to take whatever is thrown my way - that may be the intangible that clients value most about illume.
Review raw market data, map it by MSO and sales territory, and summarize it graphically for a presentation to the Board.
Submit a feature story - it needs to be witty -for the corporate newsletter by the end of the day.
Develop a new visual that really captures how our company is an industry leader - for a Congressional briefing next week.
There's no better way to get a sense of illume marketing than to look at our work.
This portfolio reflects a fascination and passion for healthcare and technology - and a soft spot for the entrepreneurial spirit of start-ups and small businesses.
It's an honor and great responsibility to work on an organization's logo.
It is the visual representation of an organization and provides the foundation for its professional image.
It is often a significant element and inspiration for the design of all communications to follow.
This portfolio reflects a fascination and passion for healthcare and technology - and a soft spot for the entrepreneurial spirit of start-ups and small businesses.
It's an honor and great responsibility to work on an organization's logo.
It is the visual representation of an organization and provides the foundation for its professional image.
It is often a significant element and inspiration for the design of all communications to follow.
Sales and marketing collateral can take many forms.
From fact sheets to tri-fold or multi-spread capabilities brochure, a successful piece will effectively communicate the right message to the right audience.
It will combine aesthetic appeal and clear messaging for maximum impact.
That's our goal every time we sit down with a new project.
From fact sheets to tri-fold or multi-spread capabilities brochure, a successful piece will effectively communicate the right message to the right audience.
It will combine aesthetic appeal and clear messaging for maximum impact.
That's our goal every time we sit down with a new project.
Look at any marketing plan and it will inevitably include advertising dollars.
To ensure those dollars are spent wisely, an integrated approach will coordinate research, strategy, creative and execution.
And with any plan, there are bound to be those unexpected needs - not in the plan - that leapfrog to high priority status.
Long-term plan or short-notice priority, we deliver results.
To ensure those dollars are spent wisely, an integrated approach will coordinate research, strategy, creative and execution.
And with any plan, there are bound to be those unexpected needs - not in the plan - that leapfrog to high priority status.
Long-term plan or short-notice priority, we deliver results.
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