Leadqual
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We're a performance marketing agency with a single mission: acquiring your best customers. Our marketing math might surprise you. Because as digital economists, we look at activity and spend through a different lens. And we go well beyond the usual metrics, like volume. Instead, we keep you focused on what matters-profitable customers and their lifetime value.

Our focus at Morningstar is solving investor problems, creating long term business value and deploying capital wisely. With LQ Digital, we have found a trusted a partner that is fluent in digital innovations and best practices and stewards our brand experience through change while maintaining a committed focus on building lasting business impact for our clients.

Enlisting LQ Digital's contact center has become an integral part of our business. We're able to seamlessly integrate triggers that allow LQ Digital's contact center to follow up with customers immediately. As a result, we're able to follow up on 100 percent of the opportunities flowing into our business and free up our Loan Officer's so that they spend less time fielding leads and can focus more on closing deals.
Services
We're strategists, marketers, salespeople and economists, all working together on a single mission: to help you grow, profitably.
Simple to say, but far from easy to execute.
It's tough enough to land new customers.
But reaching the right ones-the profitable ones-that takes something special.
We work hard and get after it.
That means brainstorming up a wave of creative ideas, responding in a heartbeat and going that extra mile.
We know you'll get better results if you tailor your strategy to specific customer segments vs. media budgets by channel.
We help you get to know your customers deeply, grouping them by their wants and needs.
Then we use a range of media tactics to attract your best customers and contact them in the way they prefer.
The first question we ask: How do you define your best customers?
Through our partnership, we help you uncover that customer's lifetime value.
That way, you can find your most valuable customers, the ones who bring in the most to the top and bottom line - year after year.
LQ Digital's first 30 hires in Albuquerque and the bedrock of how we will build our business locally.
A Groundbreaker is service-oriented, spirited, and awesome.
They want a company that lives what it stands for and they want to build a culture and company that they're truly proud of.
We started with over 800 cities, shortlisted 10 and visited 4. Albuquerque captured our hearts with its people: humble, good- humored, friendly and hard-working.
We knew we could build our culture with the talent here that meets our values.
We're with you every step of the way to engage and convert your most qualified customers - all with the intelligence of data.
Meet LQ Cadence, our powerful data platform.
It brings your data together in one place and lets us analyze impact from click to close and across channels.
We map your full funnel to a single source of truth.
That way, we can analyze and compare your click to close data from all angles, like by channel and segment.
With our data model, we can spot trends across the market and share what excellence looks like.
Most companies these days have a plethora of data.
But it's hard to act on, as it's often siloed across your teams and channels.
Our data platform, LQ Cadence, brings all your customer data together, from click to close.
That means we are able to look across your full funnel and be sure you're spending your dollars where they matter most.
If customers are dropping off, you need to know why.
We'll help you fine-tune every stage of your customer buying journey, from click to close.
We then use what we learn from closed customers to keep improving your acquisition funnel.
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