Horizon Web Marketing
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Internet marketing used to mean build a website. And that was it. Today, the online marketplace has moved light years from that. Your web audience comes from many places, and you should be found in those places - Search results and PPC ads, your social media campaigns on Facebook and Twitter, mobile advertising, your local presence like Google Local Display and Yelp and other key listings that help you build a broad and deep online presence and reputation that means more traffic and more clients.

You need someone who can guide you where to put your time and money, a partner who will do the work necessary to put you in front of your target clients, with the right online campaign mix for your situation. To deliver creative and effective internet marketing solutions that give our business clients an online edge and a better marketing ROI. Our business values come from a sincere and deep conviction that we are here to serve our clients.

We try to listen and understand each client so that we can better serve them.
Services
Technical analysis of your existing website (or, if you are contemplating a new website, technical guidelines for its development).
Integration of your website to other Internet "points of presence" (for example Facebook, Twitter, Pinterest, 3rd party blogs, digital news media outlets, etc.).
Each of the above "optimization" items could constitute a technical seminar (and in fact they do).
Our team is experienced and well-trained at taking a search engine "marketing" strategy and "optimizing" your online properties to strategically maximize your marketing.
CRO begins with a thorough review of your website and your business goals.
The two must be aligned.
If there are gaps, initial work will need to be done to get your website to align with your business goals.
For example, if your business goal is to increase sales, we would want to examine if your website elements support sales growth.
Do you have a healthy website (so search engines can find your website), clear messages, good graphics and layout?
Additionally if your website loads very slowly, increasing sales conversions will be difficult since visitors are unlikely to wait for pages to load.
Content marketing starts with creating interesting, useful and relevant information that will attract and be useful to web visitors.
Over time, some visitors will convert to paying clients.
Some visitors and clients will become fans and may share your information with others thereby increasing your audience.
As your audience grows, your brand grows.
Content marketing is not advertising designed to produce a quick win or overnight results.
You aren't trying to sell anything.
You are communicating value and building a loyal audience.
What is a backlink?
A backlink is a link from someone else's website to your website.
Think of a backlink as a vote of confidence that someone thinks that you and your website are relevant and can be trusted.
This is good.
What is a high quality backlink?
Such a backlink comes from a high quality, trustworthy site that is relevant to your website.
A few good high quality backlinks can mean the difference between being on page one or not being found at all in search engine results.
They're that powerful.
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