Emarcom
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Emarcom
A client was poorly advised to use an ecommerce platform that would limit web functionality and destroy their search rankings. We analyzed the weaknesses and provided a pathway for success. Client was being charged over $17,000 each time an email was produced by their agency. We implemented a template approach making emails significantly less expensive and faster to create.

The client was targeting their market with the wrong approach. We changed how they identified a prospect, developed a nurturing campaign, and converted prospects into client with a low-cost offer. Since 1998, we've seen digital marketing evolve from CD-ROMs to the online world in which we live today. Our team has the experience, knowledge, and commitment to excellence that our clients demand and appreciate.

Whether fixing a specific issue or developing an entire digital marketing strategy, let us roll up our sleeves and help out. In his capacity as the team leader, "JM" has over 20 years experience in marketing, leadership, business operations and client relations.
Services
We are a team of seasoned web-related professionals who care about their clients' objectives and goals.
We start with the end in mind and are often retained to fix problems created by other vendors (ie: project rescue) or to scope and manage new projects.
Our team has both corporate and entrepreneurial experience that is consistently leveraged for the benefits of our clients.
We believe that relationships are the catalyst for continued success.
We have a very unique approach to digital marketing.
Because we've been in the trenches doing the actual work (ie: strategy, design, programming, testing, etc.), we have a holistic approach that creates effective marketing results.
We understand how the user experience is critical in communicating an idea or concept and how that can affect design and programming.
We also understand how overall strategy plays an important role in choosing the right technology to use.
Unlike large agencies whose various departments don't understand how the others work, our team is fine-tuned and concerned about the whole project, not just parts of it.
Sales funnel design, also known as Customer Journey Experience, describes how a prospect is targeted, identified, connected, nurtured and ultimately sold.
Today's internet user is more jaded and cautious than ever.
How does a company separate itself from others, it's about building and nurturing relationships.
We believe that people will spend more money on an inferior product so they can purchase from someone they know and trust.
There's a fine balance between asking too soon for the sale and waiting too long.
Landing pages are critical to all digital marketing efforts including email marketing, search engine optimization, paid ads, special offers, and more.
An effective online strategy calls for building subject-specific or product-specific pages that are highly optimized.
Most corporate websites that cover many subjects have a limited opportunity to explain the subject material (ie: about 300 words).
However, a landing page allows for a lot more content.
For example, law firms targeting human resource departments would have their basic corporate law firm website but also build landing pages specific to human resource issues such as employee handbooks.
LinkedIn is no longer a simple resume depository.
More and more businesses, recruiters, customers, and vendors are connecting every day.
Make sure your LinkedIn presence is properly leveraged and accurately depicts your skills, aspirations, and potential.
We'll take you through a 10-point profile audit, target profitable connections, develop and nurture relationships, and convert prospects into customers.
Sending the right message at the appropriate time to a target audience requires skill and strategy.
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