Riverworks Marketing Group
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Riverworks Marketing Group
Riverworks Marketing Group has a 6 step process we use to develop & execute marketing plans for our customers. Following the Riverworks Process ensures we're finding the most effective marketing solutions for our clients both online and through traditional advertising. Step 1 involves identifying and documenting the key attributes & marketing concepts for your business.

Our discovery process leads to a description of key elements such as your target audience, customer value proposition, competitive position and key marketing messages. This helps us communicate the best messages to the right consumers. Based on your brand identity and your business goals, we develop strategies to connect you in meaningful ways with your target audience.

We evaluate alternatives based on your target audience and characteristics of your messages and recommend those techniques we believe will produce the best return on your investment. The strategies we create will dictate what online sites, print material, & imagery are required.
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