Small Business Experience Marketing shows how to prepare, partner, promote and produce an event in small businesses. This how-to guidebook shows you how to create the experiences your customer wants and maybe more importantly teaches you ways to invite connections through promotions. It's a sure-fire way to engage them in ways that provide lasting memories and meaningful community connections for you and your customers.
Now more than ever, people are hungry for opportunities to connect with others. It is what makes us human. We naturally collaborate, even share a little bit of ourselves, when enjoying one another's company. By partnering with others we improve our chances of success and share the risks of misadventure. We are also more likely to succeed when we carefully set goals, plan, then measure results.
This book is your guide to achieve success in event marketing. It explains how to build those collaborative partnerships. It details the process of planning Experience Marketing event promotions and shows you how to quantify your results in order to increase your skill and success over time.
Now more than ever, people are hungry for opportunities to connect with others. It is what makes us human. We naturally collaborate, even share a little bit of ourselves, when enjoying one another's company. By partnering with others we improve our chances of success and share the risks of misadventure. We are also more likely to succeed when we carefully set goals, plan, then measure results.
This book is your guide to achieve success in event marketing. It explains how to build those collaborative partnerships. It details the process of planning Experience Marketing event promotions and shows you how to quantify your results in order to increase your skill and success over time.
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Over the past two decades, Bridget Bayer has lived and breathed community development-from building and running her own small businesses, to working with Main Street Associations and small business owners in Oregon, California and Washington.
Bridget's considerable community-building skills and experience is now reaching a wider audience with a new book, Small Business Experience Marketing, High Impact, Low Budget.
The Experience Marketing guidebook focuses on how to build customer loyalty by adding partnerships and using sensory experiences plus an attention to detail.
Bridget's considerable community-building skills and experience is now reaching a wider audience with a new book, Small Business Experience Marketing, High Impact, Low Budget.
The Experience Marketing guidebook focuses on how to build customer loyalty by adding partnerships and using sensory experiences plus an attention to detail.
Start with an inviting poster and post about all the activities that happen on event days.
Excitement is the first experience you want to convey to customers, even before they step inside your door.
Some of your best, most genuinely enthusiastic ideas for announcements will come while planning, so be sure to write them all down.
That excited energy is real and customers will feel it.
StormBreaker Brewing, open to families of all sizes, participates in St Johns Bites, a restaurant shared promotion.
Excitement is the first experience you want to convey to customers, even before they step inside your door.
Some of your best, most genuinely enthusiastic ideas for announcements will come while planning, so be sure to write them all down.
That excited energy is real and customers will feel it.
StormBreaker Brewing, open to families of all sizes, participates in St Johns Bites, a restaurant shared promotion.
BAMpdx bookstore offers three ways to buy the new Experience Marketing book.
Download a PDF version and starting reading now.
Order a print-on-demand book from Amazon or an e-book version for your iPad, notepad or kindle today!
BUY THE BOOK: Small Business Experience Marketing is straightforward manual that shows how small business owners can benefit over the long-term by using detailed sensory stimulation and community connections.
Small Business Experience Marketing shows how to prepare, partner, promote and produce an event inside small businesses.
Download a PDF version and starting reading now.
Order a print-on-demand book from Amazon or an e-book version for your iPad, notepad or kindle today!
BUY THE BOOK: Small Business Experience Marketing is straightforward manual that shows how small business owners can benefit over the long-term by using detailed sensory stimulation and community connections.
Small Business Experience Marketing shows how to prepare, partner, promote and produce an event inside small businesses.
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