We believe marketing is optimized when strategy, creative, and media work in harmony - each element must inform the next. All good marketing plans start with a sound strategy. We will start by conducting market research and creating a competitor analysis. From there we will build your branding out by creating brand guidelines that will define your unique core messaging and how to manage your brand.
Once your branding has been completed we will design creative and write content that will tie off with your value propositions. Constant creation of new and compelling content will be a major area of focus for your dedicated team of marketing experts through the life of our partnership. Your creative and content will then be pushed into the marketing channels that your target customers are most likely to respond to.
As we monitor the performance of your ads further adjustments will be made to your strategy to improve your return on investment.
Once your branding has been completed we will design creative and write content that will tie off with your value propositions. Constant creation of new and compelling content will be a major area of focus for your dedicated team of marketing experts through the life of our partnership. Your creative and content will then be pushed into the marketing channels that your target customers are most likely to respond to.
As we monitor the performance of your ads further adjustments will be made to your strategy to improve your return on investment.
Services
Varga is a full-service marketing agency that takes a holistic approach to brand building.
Varga, Inc. is full-service marketing agency based in Southern California.
We began our journey in 2006 as a door hanger marketing company and as time wore on we expanded our service offerings into what you see today.
Our mission is simple: to become an award-winning marketing agency by helping brands create and execute successful multi-channel marketing strategies.
Our team is made up of marketers, designers, and developers who know what it takes to get lasting results.
Varga, Inc. is full-service marketing agency based in Southern California.
We began our journey in 2006 as a door hanger marketing company and as time wore on we expanded our service offerings into what you see today.
Our mission is simple: to become an award-winning marketing agency by helping brands create and execute successful multi-channel marketing strategies.
Our team is made up of marketers, designers, and developers who know what it takes to get lasting results.
When trying to sell more of your products or services, who do you approach?
Anyone?
Anyone earning a commission on sales knows that it's pointless talking to someone who is never going to buy.
You don't try to sell beef to a vegan.
Marketing to everyone wastes your time and resources but targeting people who are most likely to buy increases sales.
Your target audience will be your most profitable market.
Targeting in marketing identifies your best, receptive target audience for your marketing messages.
Anyone?
Anyone earning a commission on sales knows that it's pointless talking to someone who is never going to buy.
You don't try to sell beef to a vegan.
Marketing to everyone wastes your time and resources but targeting people who are most likely to buy increases sales.
Your target audience will be your most profitable market.
Targeting in marketing identifies your best, receptive target audience for your marketing messages.
Social media marketing involves publishing content and running ads on social media platforms like Snapchat, Instagram, Pinterest, YouTube, Facebook, Twitter, and LinkedIn.
As well as creating and publishing content, it is vital to study how the social media audience receives that content.
You need to listen and engage with people to build relationships and deliver what delights and attracts them.
You track your marketing plan for social media with reports and analytics generated by you and the social media platform.
As well as creating and publishing content, it is vital to study how the social media audience receives that content.
You need to listen and engage with people to build relationships and deliver what delights and attracts them.
You track your marketing plan for social media with reports and analytics generated by you and the social media platform.
Door to door distribution delivers the same material to every property in a defined area.
Flyer distributors deliver your flyer solo (by itself) or as part of a batch of similar material.
Before the rise of the internet, door to door delivery service was the way you got your message to a broad local audience.
Despite the growth of digital marketing, door hangers or flyers still provide a useful and unique marketing tool.
It grabs attention, and when pinned on a notice board, it acts as a visual reminder of your product or service.
Flyer distributors deliver your flyer solo (by itself) or as part of a batch of similar material.
Before the rise of the internet, door to door delivery service was the way you got your message to a broad local audience.
Despite the growth of digital marketing, door hangers or flyers still provide a useful and unique marketing tool.
It grabs attention, and when pinned on a notice board, it acts as a visual reminder of your product or service.
Businesses pay for advertising with Facebook to put their posts, videos, and offers in front of some of the 800 million people across the globe who use Facebook.
The beauty of Facebook advertising is that not every Facebook user sees every ad - just the ones that they might be interested in - the products and services they might buy.
Facebook adverts are targeted to a receptive audience rather than everyone - there's no point showcasing dog grooming services to cat owners.
Business owners want to narrow their focus to their potential customers and ads for Facebook gives you that powerful targeted focus.
The beauty of Facebook advertising is that not every Facebook user sees every ad - just the ones that they might be interested in - the products and services they might buy.
Facebook adverts are targeted to a receptive audience rather than everyone - there's no point showcasing dog grooming services to cat owners.
Business owners want to narrow their focus to their potential customers and ads for Facebook gives you that powerful targeted focus.
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