Outpace the competition with cutting-edge marketing plans and creative designed to reach and exceed your goals. Experience the results that cross-platform media can deliver when integrating cutting-edge tactics like Pandora, YouTube, online video and Facebook advertising with traditional media. Dark Horse Media continues to exceed my high expectations for quality content and sound advice.
We have grown to trust your judgment on marketing and advertising, so we can focus on providing exceptional service to our customers. Thank you for taking such good care of us.
We have grown to trust your judgment on marketing and advertising, so we can focus on providing exceptional service to our customers. Thank you for taking such good care of us.
Services
Dark Horse Media was incorporated in 1996 by Linda Fahey whose years of marketing experience led her to the conclusion that she could deliver better ad campaigns that drive results, without costing the client a small fortune.
Client success has led to company growth - we put our clients first, and the rest just follows.
Experience: Over 30 years of marketing and media experience Specialty: Linda's insights have helped hundreds of companies strategically position themselves, and back up that position through their marketing campaigns.
Client success has led to company growth - we put our clients first, and the rest just follows.
Experience: Over 30 years of marketing and media experience Specialty: Linda's insights have helped hundreds of companies strategically position themselves, and back up that position through their marketing campaigns.
Dark Horse Media is a full service advertising agency.
Our client-centric approach involves ROI-oriented campaigns.
Founding partners Linda and Julie bring over 56 years combined experience to their clients in the following areas:.
From this strategy, all creative is developed; branding consistency across all media is maintained while driving inquiries, sales or awareness (depending upon key goals).
Our marketing experts have decades of experience in the use of Scarborough Research tools, and Dark Horse Media invests in this licensed software on an ongoing basis to provide our clients with the advantage of having the best research information in the market.
Our client-centric approach involves ROI-oriented campaigns.
Founding partners Linda and Julie bring over 56 years combined experience to their clients in the following areas:.
From this strategy, all creative is developed; branding consistency across all media is maintained while driving inquiries, sales or awareness (depending upon key goals).
Our marketing experts have decades of experience in the use of Scarborough Research tools, and Dark Horse Media invests in this licensed software on an ongoing basis to provide our clients with the advantage of having the best research information in the market.
I have worked with the partners of Dark Horse Media for more than five years and they are incredible.
Both are expert advisors on media planning and buying.
They take extra steps to ensure our messages are reaching the right audiences the right number of times and that our budget is well spent.
They have excellent relationships with statewide media and always get us the best rates possible.
They have added value to our marketing operation.
I tell other business owners, if you want advertising and marketing that's done right, and a truly dedicated team of professionals, you need to work with Dark Horse Media.
Both are expert advisors on media planning and buying.
They take extra steps to ensure our messages are reaching the right audiences the right number of times and that our budget is well spent.
They have excellent relationships with statewide media and always get us the best rates possible.
They have added value to our marketing operation.
I tell other business owners, if you want advertising and marketing that's done right, and a truly dedicated team of professionals, you need to work with Dark Horse Media.
In Southern Arizona, the YouTube user profile we've pulled using Scarborough Research Data shows similar demographics to the national reports, with two-thirds of users in the 18-44 range, with a male skew.
This young male target can be very hard to reach, which is why we build YouTube preroll ad placements into our clients plans when targeting young men.
With 2 billion video views per week, YouTube is a force to be reckoned with.
Add to this Cisco's estimate that 55% of all global online traffic will be video traffic in 2016.
This young male target can be very hard to reach, which is why we build YouTube preroll ad placements into our clients plans when targeting young men.
With 2 billion video views per week, YouTube is a force to be reckoned with.
Add to this Cisco's estimate that 55% of all global online traffic will be video traffic in 2016.
Using Scarborough Research data, we've compiled all reported national + local websites and looked at how they rank with a generalized demo of Persons 18+ in the Tucson DMA, looking at past month website use.
Not surprisingly, Google dominates at 64% followed by Facebook (55%).
YouTube, Amazon and Netflix follow.
When it comes to streaming content, Netflix dominates video content streaming with 29.4% use, whereas about 25% use Pandora for music streaming.
Use of Instagram and Twitter in Tucson lag the nation: Instagram boasts only 11% use in Tucson versus an estimated 20% nationally.
Not surprisingly, Google dominates at 64% followed by Facebook (55%).
YouTube, Amazon and Netflix follow.
When it comes to streaming content, Netflix dominates video content streaming with 29.4% use, whereas about 25% use Pandora for music streaming.
Use of Instagram and Twitter in Tucson lag the nation: Instagram boasts only 11% use in Tucson versus an estimated 20% nationally.
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