Microconvergent Marketing
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Draw on 35 years experience in the field. We've done startups to billion dollar companies and everything in between. MicroConvergent Marketing is a marketing and advertising services firm specializing in scientific and industrial markets. We help small and mid-sized B2B companies develop their brands and grow their businesses through intelligent marketing solutions.

Our clients have ranged from start-ups just ready to commercialize to established multi-million dollar corporations. Our long experience lets us be responsive and fast in addressing your needs. And for every client, our goals are the same-to build your brand and generate great results.
Services
Whatever you need, we can help.
We can work with you on a contract basis for complete integrated campaigns, or project-by-project to address urgent needs.
We understand many firms have limited marketing budgets, and we'll help you get the most visibility and measurable results from your budget.
Constance Mussells, President, is a branding and marketing expert with 35 years in the field.
She has a distinctive expertise in creative, branding and media, and a reputation for providing insightful and sound advice to clients.
Your business is unique, so your marketing materials must convey your strengths and competitive advantage clearly to your market.
That's why MicroConvergent Marketing doesn't take a one-size-fits-all approach to the work we do for our clients.
Our goal, creatively, is to reflect your company's unique assets in a way that resonates with your audience.
In this section of our website, we've included a sampling of work which illustrates this philosophy.
Boston Heart Diagnostics evolved from a regional specialty testing lab to a company which focuses on cardiovascular disease risk detection, assessment and treatment.
They wished to communicate their new business focus through a name change (Boston Heart Diagnostics from Boston Heart Lab) and a new branding strategy.
The logo we developed blends the concept of the apple (representing health) with an abstract heart image to signify the connection between hearts and health (as embodied in the apple).
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