Spitball Advertising
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Spitball Advertising
There was nothing cheesy about the social media program, custom video stories and patent-pending video display unit that helped drive Parm Regg's sales by over 25%. Spitball created a microscopically huge product launch for VEO, a revolutionary active-probiotic surface cleaner from the makers of Lysol. Cholula Hot Sauce blazed from 7th to 3rd in a hotly competitive category thanks to Spitball's multi-tiered MLB program which enjoyed an ROI of 800%.

Spitball developed a truly ownable campaign tapping into state pride for Rutgers Athletics to rally fans and athletes that increased ticket sales in its first year. Spitball continues to spread our wings by always evolving and enhancing iCIMS' positioning and creative platforms to strengthen their stronghold on the HR tech category. Spitball rallied around Cholula's key identifiers to create their first ever national campaign which helped grow sales by 12% and made Cholula the fastest growing hot sauce in America.
Services
Amazing work is a product of a genuine love of what we do and who we do it with, from our own team to our clients.
It shows in our work and the relationships we build, to the impact we have on brands we help succeed.
We solve problems through catalytic creativity because diverse perspectives drive meaningful answers.
Being David rather than Goliath helps us be more scrappy and unconventional in developing ideas.
We are tenacious and relentlessly pursue ideas that are different.
We bring our various professional and personal talents, skills and passions to solve any task at hand.
Insightful and imaginative campaigns that break the mold to get your audience to take notice.
Breathing life and personality into a new or established brand that is authentic and resonates with your audience.
Integrated media services to insure your media strategy and tactics are as breakthrough as the message and visuals it adorns.
Helping brands engage their loyal customers while attracting a new audience with thumb-stopping strategy and creative.
As part of our extensive discovery process, Spitball met with doctors, nurses, existing patients, former patients, referring physicians and sat in on new patient consultations.
We compared the charts of current advertising, as well as competitive activity with our findings and the results were more fascinating than a gender reveal party.
Those going through infertility did NOT want to see babies in marketing because it was viewed as an over-promise and highly insensitive, yet was the standard imagery across the industry.
When you look at college athletic marketing, it's basically all cut from the same cloth.
The same overly dramatic images of players with similar smokey design treatments.
So Spitball laced up our sneakers, huddled up and called an audible for Rutgers Athletics.
Putting the focus on more than the athletes, we tossed the traditional play calling aside and looked at what made Rutgers truly different.
With a sports team that proudly calls New Jersey home in a NY dominated DMA, "Get Your Jersey On" was drawn up and resulted in a perfectly executed game plan.
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