Our ingestion engine will place data into Snowflake The Data Cloud performing all hygiene and transformation then feed the next application. Whatever your industry or niche, there is data-driven marketing to harness and insight to glean. Take advantage of our industry experience for stronger digital and offline marketing engagement. People want to be treated as people, not just another buyer.
Leverage the power of data to create personalized one-to-one messaging that speaks to your customers as individuals. Even toothpaste and shampoo have market segments. Subscribe to our data science platform: Reach. Whether you need a new client pitch or campaign optimization results, Reach provides immediate answers. Feel as if you have a data science team at your immediate disposal.
Leverage the power of data to create personalized one-to-one messaging that speaks to your customers as individuals. Even toothpaste and shampoo have market segments. Subscribe to our data science platform: Reach. Whether you need a new client pitch or campaign optimization results, Reach provides immediate answers. Feel as if you have a data science team at your immediate disposal.
Services
As our name implies, we're passionate about data because we see first-hand, on a day-to-day basis, how that data affects our client's marketing results in a profound way.
We're driven to succeed.
We know how data can be leveraged to help our business partners receive more engagement with their messaging, and that excites us.
Above all, we're committed to giving our clients the data they need when they need it.
Whether that support is delivered through data lists, data processing, or the critical value-add of market research, our agility and timeliness is important to us because we know it affects results.
We're driven to succeed.
We know how data can be leveraged to help our business partners receive more engagement with their messaging, and that excites us.
Above all, we're committed to giving our clients the data they need when they need it.
Whether that support is delivered through data lists, data processing, or the critical value-add of market research, our agility and timeliness is important to us because we know it affects results.
Our leaders are committed to driving our customers to the most accurate and context-rich data possible.
We're always ready to help people find a solution that enhances their marketing efforts, whether that's providing raw data or appending data with world-class research.
Mike leads datadecisions Group as our CEO.
His vision is data-driven marketing based on the voice of the consumer.
Before DDG, Mike has been the CEO of Yankelovich and Knowledgebase Marketing.
His training years included stays at Texas Instruments and Equifax.
We're always ready to help people find a solution that enhances their marketing efforts, whether that's providing raw data or appending data with world-class research.
Mike leads datadecisions Group as our CEO.
His vision is data-driven marketing based on the voice of the consumer.
Before DDG, Mike has been the CEO of Yankelovich and Knowledgebase Marketing.
His training years included stays at Texas Instruments and Equifax.
Today's brands require ad agencies that provide data-driven marketing based on predictive decision making that identifies their target customers.
The fragmented consumer marketplace makes this approach a necessity.
Instead of taking broad strokes, we help agencies create and segment their audiences so they can deliver even more targeted content.
We then use data to predict how successful campaigns will be with those target audiences.
An effective team has both statistical practitioners and data experts who run hygiene and integration.
The fragmented consumer marketplace makes this approach a necessity.
Instead of taking broad strokes, we help agencies create and segment their audiences so they can deliver even more targeted content.
We then use data to predict how successful campaigns will be with those target audiences.
An effective team has both statistical practitioners and data experts who run hygiene and integration.
When you market in Medicare, you are in the business of navigating through government-defined market segments.
Having the power of data at hand will equip you with the necessary information to find a qualified target audience.
Data is critical for Medicare marketing efforts.
You need to know, for instance, if a consumer uses Medicare Part A and B and if they use Medicare Advantage or a Medicare supplement.
Considerations such as Part D, Dental, Vision, or Special Needs must be taken into account, too.
Having the power of data at hand will equip you with the necessary information to find a qualified target audience.
Data is critical for Medicare marketing efforts.
You need to know, for instance, if a consumer uses Medicare Part A and B and if they use Medicare Advantage or a Medicare supplement.
Considerations such as Part D, Dental, Vision, or Special Needs must be taken into account, too.
Using data insights for insurance marketing is the first step towards creating more engaging campaigns that allow you to correctly segment, target, and convert prospects.
Understanding if a person is qualified or seeking insurance is critical, but understanding what motivates their decisions defines the message that they perceive as relevant.
We bring all of these necessary data sets together so you know exactly which prospects have the highest probability of becoming a policyholder.
According to LIMRA, 85 percent of Millennials think they should own a policy, but 50 percent of them cannot recall being approached to purchase.
Understanding if a person is qualified or seeking insurance is critical, but understanding what motivates their decisions defines the message that they perceive as relevant.
We bring all of these necessary data sets together so you know exactly which prospects have the highest probability of becoming a policyholder.
According to LIMRA, 85 percent of Millennials think they should own a policy, but 50 percent of them cannot recall being approached to purchase.
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