Founded in 2004, Tigris is broadly defined as a "marketing agency" but sponsorships and strategic partnerships are our sweet spot. We provide the strategy, tactics and execution that demand accountability and advocacy for sponsorship across all levels of an organization. While the proof is ultimately in the metrics, as an agency we focus on more than the numbers.
To us, relationships matter. We believe positive relationships breed a sense of trust and common purpose, both of which are absolutely essential to our definition of success. We take the time to understand the needs, goals, structure, budget, internal challenges and organizational culture of each client. This knowledge allows us to become an indispensable part of each client's internal marketing team.
We work hard to prove ourselves and to earn the trust and respect of our clients. That's why, in an era of revolving door agency changes, our average client tenure is close to six years. From high-level strategic briefs and memos to one-off conversations, Tigris is a reliable sounding board for clients who seek to build and maintain a consistent strategic vision for their sponsorship commitments - whether they are multimillion-dollar agreements or small community partnerships.
To us, relationships matter. We believe positive relationships breed a sense of trust and common purpose, both of which are absolutely essential to our definition of success. We take the time to understand the needs, goals, structure, budget, internal challenges and organizational culture of each client. This knowledge allows us to become an indispensable part of each client's internal marketing team.
We work hard to prove ourselves and to earn the trust and respect of our clients. That's why, in an era of revolving door agency changes, our average client tenure is close to six years. From high-level strategic briefs and memos to one-off conversations, Tigris is a reliable sounding board for clients who seek to build and maintain a consistent strategic vision for their sponsorship commitments - whether they are multimillion-dollar agreements or small community partnerships.
Services
Put simply, we do anything and everything that involves using sponsorship as a marketing tool.
We help our clients find solutions to the problems and challenges they encounter every day, whether that means analyzing a potential opportunity, re-negotiating a struggling partnership, or developing creative ways to activate a partnership.
Most of our work is for corporations, but over the years, we have selectively worked for a number of properties as well.
We are discerning about which properties we work for so that there is never a conflict of interest.
We help our clients find solutions to the problems and challenges they encounter every day, whether that means analyzing a potential opportunity, re-negotiating a struggling partnership, or developing creative ways to activate a partnership.
Most of our work is for corporations, but over the years, we have selectively worked for a number of properties as well.
We are discerning about which properties we work for so that there is never a conflict of interest.
At Tigris, we are in the relationship business.
There is power in collaboration and we know that we are better together than we are individually.
After more than ten years as an executive in the industry, Matt envisioned starting his own company built on a very simple premise: fewer clients, more in-depth attention.
In May of 2004, Tigris Sponsorship & Marketing was born.
One client at a time, Matt and his staff lived and breathed Matt's vision for the company: differentiate Tigris through exceptional client service for a select group of clients.
There is power in collaboration and we know that we are better together than we are individually.
After more than ten years as an executive in the industry, Matt envisioned starting his own company built on a very simple premise: fewer clients, more in-depth attention.
In May of 2004, Tigris Sponsorship & Marketing was born.
One client at a time, Matt and his staff lived and breathed Matt's vision for the company: differentiate Tigris through exceptional client service for a select group of clients.
Maximize customer awareness and engagement with Xcel Energy's sponsorship portfolio in Colorado and Minnesota to impact corporate initiatives and demand side management programs.
Determine how Phillips 66's partnerships are impacting consumer engagement for each of its three fuel brands.
Develop a strategy and communication plan for rebranding what was then EverBank Field after TIAA acquired EverBank.
Determine how Phillips 66's partnerships are impacting consumer engagement for each of its three fuel brands.
Develop a strategy and communication plan for rebranding what was then EverBank Field after TIAA acquired EverBank.
To deliver best in class analytics, we have partnered with Samford University's world-renowned Center for Sports Analytics.
Together, we endeavor to be a leader in the innovation of sports sponsorship analytics; to partner with brands and properties that seek the unique industry expertise and thought leadership that our organizations are known to provide; and to guide and shape the next generation of sports industry executives.
We strive to push the industry to think about data differently, and to improve how we, as an industry, currently utilize research and metrics.
Together, we endeavor to be a leader in the innovation of sports sponsorship analytics; to partner with brands and properties that seek the unique industry expertise and thought leadership that our organizations are known to provide; and to guide and shape the next generation of sports industry executives.
We strive to push the industry to think about data differently, and to improve how we, as an industry, currently utilize research and metrics.
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