The periscopeUP team is made up of seasoned professionals who consistently deliver unparalleled customer service, creative solutions and quality work in a timely manner. We strive to impress and delight our clients. Our virtual workplace model enables us to work most efficiently and to assemble the best team for each project. Now headquartered in Chevy Chase, periscopeUP was founded in 2009 in Baltimore, Maryland.
We are a boutique firm serving clients from a variety of industry verticals. We offer Search Engine Optimization, Paid Search (PPC, display advertising and remarketing), Social Media Marketing, Content Marketing, Audits and Analytics & Reporting. At periscopeUP, our mission is simple - help organizations succeed by leveraging their online strategy to best support their specific business goals.
Our dedicated team brings a mindset that is both strategic and tactical every engagement. We take time to understand each client's business and goals and work collaboratively to craft a roadmap for success.
We are a boutique firm serving clients from a variety of industry verticals. We offer Search Engine Optimization, Paid Search (PPC, display advertising and remarketing), Social Media Marketing, Content Marketing, Audits and Analytics & Reporting. At periscopeUP, our mission is simple - help organizations succeed by leveraging their online strategy to best support their specific business goals.
Our dedicated team brings a mindset that is both strategic and tactical every engagement. We take time to understand each client's business and goals and work collaboratively to craft a roadmap for success.
Services
Content marketing provides relevant information to potential and current customers and sets you apart from the competition.
The creation and sharing of high-quality, relevant information is an important component of a successful digital marketing strategy.
Good content that provides sought-after information, helps solve business objectives or addresses problems will build engagement, carry prospects further down the marketing funnel, and ultimately result in more conversions and higher customer retention.
The creation and sharing of high-quality, relevant information is an important component of a successful digital marketing strategy.
Good content that provides sought-after information, helps solve business objectives or addresses problems will build engagement, carry prospects further down the marketing funnel, and ultimately result in more conversions and higher customer retention.
Online advertising enables you to reach prospective customers who are actively searching for your product or service, target prospects where they spend time online and also bring prior visitors back to your website.
A well-crafted online advertising campaign is an important component of an overall digital marketing strategy.
At periscopeUP, we approach each search engine marketing campaign with precision and planning.
No two businesses are alike, so we take the time to understand each client's business and specific objectives.
A well-crafted online advertising campaign is an important component of an overall digital marketing strategy.
At periscopeUP, we approach each search engine marketing campaign with precision and planning.
No two businesses are alike, so we take the time to understand each client's business and specific objectives.
In a well-executed Pay-Per-Click campaign, the keywords, ads and landing page all line up to accomplish one goal: Get already interested parties to convert.
Google awards high quality scores to ads that target prospects intelligently.
This allows for lower bidding (paying less per click), which saves money and improves campaign ROI.
At periscopeUP, we dive deep into the data and evaluate each paid search campaign individually.
Instead of relying on automated bidding, which maximizes profits for the ad platform, we bid manually to get the most for your advertising dollars.
Google awards high quality scores to ads that target prospects intelligently.
This allows for lower bidding (paying less per click), which saves money and improves campaign ROI.
At periscopeUP, we dive deep into the data and evaluate each paid search campaign individually.
Instead of relying on automated bidding, which maximizes profits for the ad platform, we bid manually to get the most for your advertising dollars.
The secret to reaching real prospects is to advertise where your target audience spends time online.
Online display advertising offer opportunities to reach audiences with multiple ads formats (text, image, interactive, video).
Display advertising on highly relevant, quality industry sites is another option to stand out and get your message in front of the right audience.
One of the greatest advantages of display ads is its visibility to a highly targeted audience.
With retargeting, display advertising can be leveraged to reach prospects who have demonstrated behavior signaling they are a highly qualified prospect for your business.
Online display advertising offer opportunities to reach audiences with multiple ads formats (text, image, interactive, video).
Display advertising on highly relevant, quality industry sites is another option to stand out and get your message in front of the right audience.
One of the greatest advantages of display ads is its visibility to a highly targeted audience.
With retargeting, display advertising can be leveraged to reach prospects who have demonstrated behavior signaling they are a highly qualified prospect for your business.
Leverage the Google Ad Grants program to augment your nonprofit organization's marketing budget to build awareness, build your brand and reach more potential volunteers and donors.
Unlike for-profit counterparts, nonprofit organizations are under continual pressure to maximize the amount of resources available to meet the organization's humanitarian, environmental or social justice goals.
It is not unusual for marketing and communications budgets to be cut in an effort to increase profits.
This strategy is usually short-sighted as it generally hinders the number of donors and volunteers that the organization is able to reach.
Unlike for-profit counterparts, nonprofit organizations are under continual pressure to maximize the amount of resources available to meet the organization's humanitarian, environmental or social justice goals.
It is not unusual for marketing and communications budgets to be cut in an effort to increase profits.
This strategy is usually short-sighted as it generally hinders the number of donors and volunteers that the organization is able to reach.
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