Being a digital marketing agency is more than just selling products, it's about making an impact. At Indigo Boost our agency is influenced as much by what we don't want to be as it is about what we do. Isn't it about time someone asked what you want to accomplish? Indigo Boost is founded on the principle "If you do what's right for the client, they have no reason to replace you."
Our founder, Jim Norton, spent the past 12 years working as a consultant for some of the largest digital marketing companies in the country, seeing both good and bad along the way. Most of those companies required the customer to sign one-year contracts, which may be good for the marketing agency, but usually not for the customer. The problem is, if the marketing doesn't work, you're stuck paying for it anyway, for a year!
In addition many companies don't have the additional funds to then invest in marketing that will work for them. For this reason, Indigo Boost does not require long term contracts. We believe in retaining our clients the same way they keep their clients, by doing a good job!
Our founder, Jim Norton, spent the past 12 years working as a consultant for some of the largest digital marketing companies in the country, seeing both good and bad along the way. Most of those companies required the customer to sign one-year contracts, which may be good for the marketing agency, but usually not for the customer. The problem is, if the marketing doesn't work, you're stuck paying for it anyway, for a year!
In addition many companies don't have the additional funds to then invest in marketing that will work for them. For this reason, Indigo Boost does not require long term contracts. We believe in retaining our clients the same way they keep their clients, by doing a good job!
Services
Designing a website without purpose and intent is like swinging at air, you never make good contact.
We provide purpose-driven website development, for today's market.
When it comes to websites, "If you build it, they will come" really is a dream.
Today the online landscape is highly competitive, with new consumers and new competitors entering the market every day.
Holding on to the "I've been in business 20 years" mentality, may be what keeps you from being in business 20 more.
Your website design and content need to evolve along with your customer base.
We provide purpose-driven website development, for today's market.
When it comes to websites, "If you build it, they will come" really is a dream.
Today the online landscape is highly competitive, with new consumers and new competitors entering the market every day.
Holding on to the "I've been in business 20 years" mentality, may be what keeps you from being in business 20 more.
Your website design and content need to evolve along with your customer base.
Effective social media marketing has a twofold benefit; getting in front of new customers and improving existing customer loyalty.
Add in the referral business from existing clients, and you have yourself a win, win, win! Social media management addresses both new customer growth and retention.
It's true that nobody knows your business the way you do.
However, that doesn't mean that you or your staff are the best storytellers either.
Having a staff member manage your social media marketing because they are young, or are on Facebook all the time is not sound reasoning.
Add in the referral business from existing clients, and you have yourself a win, win, win! Social media management addresses both new customer growth and retention.
It's true that nobody knows your business the way you do.
However, that doesn't mean that you or your staff are the best storytellers either.
Having a staff member manage your social media marketing because they are young, or are on Facebook all the time is not sound reasoning.
Taking a shotgun approach to marketing is a common practice and may introduce you to a broad audience.
However, target marketing enables you to get a message in front of an audience most likely to do business with you.
In marketing, you may think "It would be good to be everywhere, " but why?
And even if it's in the budget, is that the best use of your marketing dollars?
If your goal is branding that approach may be appropriate, but if you're trying to bring in new customers, it's not the most efficient way to do so.
However, target marketing enables you to get a message in front of an audience most likely to do business with you.
In marketing, you may think "It would be good to be everywhere, " but why?
And even if it's in the budget, is that the best use of your marketing dollars?
If your goal is branding that approach may be appropriate, but if you're trying to bring in new customers, it's not the most efficient way to do so.
Ready to kick your marketing efforts into a higher gear?
The first step is to set up a free initial consultation where we help you look at your company in a different light.
Remember this is a consultation, so we promise, no sales pitch.
Small business especially, can benefit from working with a digital marketing agency.
One reason is, many of them are spending marketing dollars with several vendors.
That may seem like a smart strategy except the vendors don't work together.
Your message and your brand become confused and diluted.
The first step is to set up a free initial consultation where we help you look at your company in a different light.
Remember this is a consultation, so we promise, no sales pitch.
Small business especially, can benefit from working with a digital marketing agency.
One reason is, many of them are spending marketing dollars with several vendors.
That may seem like a smart strategy except the vendors don't work together.
Your message and your brand become confused and diluted.
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