AVP Sales & Marketing Inc. is a Sales, Marketing and Consulting agency founded in 2010 with over 100 years of combined expertise in the retail hardware, home center, mass merchants, and commercial industrial markets. We have built strong relationships and partnerships with leading retailers and distributors to help gain placement for our manufacturer's products.
Services
We have developed and maintained long-term relationships at Ace, Orgill, and True Value, guiding our manufacturer's to increasing their hardware channel market share.
We work with both domestic and direct import manufacturers with a proven track record of growing current programs, developing new products and categories into warehouse stocked programs.
We were instrumental in helping AAF Flanders achieve Ace Hardware Vendor of the Year award in 2011 and again in 2015, and Alpine Corporation achieve the True Value Home and Garden Showplace Vendor of the Year award in 2010 and 2012.
We work with both domestic and direct import manufacturers with a proven track record of growing current programs, developing new products and categories into warehouse stocked programs.
We were instrumental in helping AAF Flanders achieve Ace Hardware Vendor of the Year award in 2011 and again in 2015, and Alpine Corporation achieve the True Value Home and Garden Showplace Vendor of the Year award in 2010 and 2012.
Personalized service to each of our partner/clients with four very seasoned sales professionals.
Customer System Maintenance - AVP Sales maintains all product information including model numbers, UPC, case packs, dimensions to ensure accurate product information.
New Program/Product Placement - We work with buyers and manufacturers to customize individual programs to achieve long-term growth.
Private Label Programs - Experience working with our manufacturers on all aspects of private label programs: packaging, artwork specifications, plan o grams and new program roll outs.
Customer System Maintenance - AVP Sales maintains all product information including model numbers, UPC, case packs, dimensions to ensure accurate product information.
New Program/Product Placement - We work with buyers and manufacturers to customize individual programs to achieve long-term growth.
Private Label Programs - Experience working with our manufacturers on all aspects of private label programs: packaging, artwork specifications, plan o grams and new program roll outs.
I began my career working in our family hardware store - Aranoff Hardware.
After the sale of our business, I continued my career with Chicago Specialty, Eljer, Gerber Plumbing, E. A. Langenfeld, and Ready Set Sales prior to forming AVP Sales & Marketing in 2010 with my business partners Mike and Dennis.
With my extensive retail knowledge and expertise as a Manufacturers' Representative, Vice President of Sales, National Sales Manager, and Retail Hardware Store Owner enables me to offer creative solutions to help our manufacturing clients increase sales and profits.
After the sale of our business, I continued my career with Chicago Specialty, Eljer, Gerber Plumbing, E. A. Langenfeld, and Ready Set Sales prior to forming AVP Sales & Marketing in 2010 with my business partners Mike and Dennis.
With my extensive retail knowledge and expertise as a Manufacturers' Representative, Vice President of Sales, National Sales Manager, and Retail Hardware Store Owner enables me to offer creative solutions to help our manufacturing clients increase sales and profits.
I currently have more than 30 years of industry experience.
Beginning in 1990 I worked in the wholesale plumbing channel as a Product Specialist, Direct Salesperson, Regional Sales Manager and National Sales Manager with Eljer Industries and Gerber Plumbing Fixtures.
My time in the retail channel has provided me the opportunity to create strong relationships with Ace Hardware, True Value Corporation, WW Grainger, and others in the retail channel.
Beginning in 1990 I worked in the wholesale plumbing channel as a Product Specialist, Direct Salesperson, Regional Sales Manager and National Sales Manager with Eljer Industries and Gerber Plumbing Fixtures.
My time in the retail channel has provided me the opportunity to create strong relationships with Ace Hardware, True Value Corporation, WW Grainger, and others in the retail channel.
I began my career in the Accounting / Finance Area upon graduating from DePaul University in 1974.
I moved into Sales Management in 1981 with Chicago Specialty who was at that time a division of Beatrice Foods as I stayed with Chicago Specialty for 7 years managing the accounts of Ace Hardware, K Mart, and True Value.
In 1988 I opened a Manufacturing Representative Agency serving as President until the merger in 2010 of AVP Sales and Marketing.
To date I have spent over 40 years in the ever-changing Hardware and Houseware Market continuing to learn and adapt.
I moved into Sales Management in 1981 with Chicago Specialty who was at that time a division of Beatrice Foods as I stayed with Chicago Specialty for 7 years managing the accounts of Ace Hardware, K Mart, and True Value.
In 1988 I opened a Manufacturing Representative Agency serving as President until the merger in 2010 of AVP Sales and Marketing.
To date I have spent over 40 years in the ever-changing Hardware and Houseware Market continuing to learn and adapt.
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