SFI Marketing Research specializes in qualitative and quantitative research, conducted with a marketing perspective. We are committed to providing clients with actionable research implications to assist in making strategic marketing decisions. It's our mission to provide meaningful insights and to reveal the always sought "ah hah" moment!
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Emily is recognized as having an exceptional ability to derive sincere and truthful input from consumers, and is passionate about being their advocate to marketers.
Prior to forming SFI in 1991, Emily had fourteen years of experience in Client Service at Leo Burnett, including five as a Vice-President.
During her tenure at Burnett, Emily helped a number of sophisticated clients develop and implement marketing plans and advertising campaigns for both new and established products.
Clients worked with included Procter & Gamble, Kellogg's, McDonald's, and Kraft.
Prior to forming SFI in 1991, Emily had fourteen years of experience in Client Service at Leo Burnett, including five as a Vice-President.
During her tenure at Burnett, Emily helped a number of sophisticated clients develop and implement marketing plans and advertising campaigns for both new and established products.
Clients worked with included Procter & Gamble, Kellogg's, McDonald's, and Kraft.
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