Performance marketing implies action, and there is always more that we can do for you. We go well beyond branding to create active marketing strategies with indisputable ROI, driven by a seamless combination of artificial intelligence and human intelligence. The national campaign exceeded our goal by 30 points, almost doubling the return for the business.
Our omnichannel strategy drove awareness in markets with no physical Lovesac stores. The campaign resulted in an increase of more than 67% in search driven revenue YOY, while decreasing CPC and increasing CTR. In order to drive record-breaking J.D. Power increases for PSEG Long Island, a powerful impression was necessary.
Pulling together research, strategy, media and creative, the Marketsmith team was able to launch a "greatest hits" campaign connecting with the consumer and driving positive perceptions across their target market.Each creative message was tested against an efficient mix of targeted media tactics from mass-scale broadcast to finely tuned digital delivery.
Our omnichannel strategy drove awareness in markets with no physical Lovesac stores. The campaign resulted in an increase of more than 67% in search driven revenue YOY, while decreasing CPC and increasing CTR. In order to drive record-breaking J.D. Power increases for PSEG Long Island, a powerful impression was necessary.
Pulling together research, strategy, media and creative, the Marketsmith team was able to launch a "greatest hits" campaign connecting with the consumer and driving positive perceptions across their target market.Each creative message was tested against an efficient mix of targeted media tactics from mass-scale broadcast to finely tuned digital delivery.
Services
Marketsmith is an award-winning full-service marketing agency with a proven history in driving growth for brands at all stages in their lifecycle.
From product launches to changing brand perception, we approach every campaign with transparency, end-to-end measurement, and ROI-driven goals.
A true partner is one that you can always count-on to do what is right for your business.
What separates Marketsmith from other agencies is the transparency into our services, with direct access to campaign data, performance, fees, and expenditures at all times.
From product launches to changing brand perception, we approach every campaign with transparency, end-to-end measurement, and ROI-driven goals.
A true partner is one that you can always count-on to do what is right for your business.
What separates Marketsmith from other agencies is the transparency into our services, with direct access to campaign data, performance, fees, and expenditures at all times.
Bring Dinner Home, an annual event, serves hundreds of deserving families in Newark, New Jersey, a complete holiday dinner, provides a night of family entertainment, and gives every family a grocery store gift card to buy food for the household.
Over 400 children in Morris and Sussex counties will not sleep in their own beds tonight.
Court Appointed Special Advocates (CASA) recruits and trains volunteers to act as mentors to children in crisis and as their advocates through the complicated legal system.
Over 400 children in Morris and Sussex counties will not sleep in their own beds tonight.
Court Appointed Special Advocates (CASA) recruits and trains volunteers to act as mentors to children in crisis and as their advocates through the complicated legal system.
Wherever you are in your career, there is a place for you to grow with Marketsmith.
Our team is a dynamic blend of seasoned pros and talented rookies: creative thinkers, artists, math whizzes, research junkies, extroverts who can quietly contemplate, introverts who are full of surprises, and we never stop learning.
Our energy is palpable.
We lift each other up.
We roam outside of silos.
We sometimes eat ice cream for breakfast.
If you have something special to bring to our award-winning team, we'd love to meet you.
Our team is a dynamic blend of seasoned pros and talented rookies: creative thinkers, artists, math whizzes, research junkies, extroverts who can quietly contemplate, introverts who are full of surprises, and we never stop learning.
Our energy is palpable.
We lift each other up.
We roam outside of silos.
We sometimes eat ice cream for breakfast.
If you have something special to bring to our award-winning team, we'd love to meet you.
We do the hard research.
Competitive and primary research, leveraging data not to excite you with our smarts, but to build your every business decision.
Otherwise, information is just clutter that doesn't put you ahead of the pack.
We give you real-life information to guide your business from a challenger to a champion.
In-depth research is crucial, so you have the data required to make sound business decisions and identify and manage consumer expectations.
With the right data and insights, you can stay ahead of your competitors, establish a strong relationship with your customers, identify problems that need solving, and pivot quickly based on customer needs and requests.
Competitive and primary research, leveraging data not to excite you with our smarts, but to build your every business decision.
Otherwise, information is just clutter that doesn't put you ahead of the pack.
We give you real-life information to guide your business from a challenger to a champion.
In-depth research is crucial, so you have the data required to make sound business decisions and identify and manage consumer expectations.
With the right data and insights, you can stay ahead of your competitors, establish a strong relationship with your customers, identify problems that need solving, and pivot quickly based on customer needs and requests.
Your success is not negotiable, so our best-laid plans come with solid execution and proof-laden strategy.
Put frankly, our Media & Planning team operates as no-holds-barred because we're only interested in superior outcomes.
And that's our (your) competitive advantage.
Delivering on outcomes takes more than data.
It takes the perfect chemistry of strategy, planning and execution to deliver on a promise of performance.
Our modeling and data science capabilities are built on: Trade Area Modeling Predictive Performance Forecasting Consumer Cluster Analyses Lifetime Value Analysis & Predictive Scoring Marketing Mix Modeling.
Put frankly, our Media & Planning team operates as no-holds-barred because we're only interested in superior outcomes.
And that's our (your) competitive advantage.
Delivering on outcomes takes more than data.
It takes the perfect chemistry of strategy, planning and execution to deliver on a promise of performance.
Our modeling and data science capabilities are built on: Trade Area Modeling Predictive Performance Forecasting Consumer Cluster Analyses Lifetime Value Analysis & Predictive Scoring Marketing Mix Modeling.
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