You're the owner of a manufacturing or industrial company or the VP / Director of Sales and Marketing or Business Development. You or your sales team are having a harder time getting into companies or contacting decision makers. If you do find them, few people return your calls. Or, you spent some bucks and had an agency or freelancer redesign your website - but were unhappy with the result because the redesign didn't shift sales.
Customers that thrived during the pandemic and are now going gang-busters did one simple thing: they invested in continual improvement of their website, brand, and marketing. Rather than look for a silver bullet, they made incremental improvements based on data, feedback from sales, and ingenuity. The result: Manufacturers who worked with us through 2020 and 2021 are seeing double- and triple-digit percentage increases in RFQs and inquiries.
Customers that thrived during the pandemic and are now going gang-busters did one simple thing: they invested in continual improvement of their website, brand, and marketing. Rather than look for a silver bullet, they made incremental improvements based on data, feedback from sales, and ingenuity. The result: Manufacturers who worked with us through 2020 and 2021 are seeing double- and triple-digit percentage increases in RFQs and inquiries.
Services
In this day of constant distraction and noise, we take a decidedly different approach: we turn it all off.
Our number one job is to listen to you (not the noise) in order to create great marketing that exceeds your expectations.
Because we thoroughly understand the manufacturing ecosystem, small business, and marketing, we know what works.
Our tested and proven tactics help you attract skilled labor, lower customer service costs and get more leads that become sales.
We're proud we're able to help our clients improve their businesses - while becoming a trusted member of their extended team.
Our number one job is to listen to you (not the noise) in order to create great marketing that exceeds your expectations.
Because we thoroughly understand the manufacturing ecosystem, small business, and marketing, we know what works.
Our tested and proven tactics help you attract skilled labor, lower customer service costs and get more leads that become sales.
We're proud we're able to help our clients improve their businesses - while becoming a trusted member of their extended team.
We do this by solving the marketing challenges encountered by small manufacturers who make stuff here in the United States.
We use a project management tool called Basecamp where you can watch all work being done; you can also talk to anyone on our team, at any time.
We work solely with industrial manufacturers - job shops and OEMs - with up to 50+ employees.
Many of our customers are first- or second-generation family-owned and don't have a dedicated marketing team.
We use data, technology, and our combined expertise to achieve our customers' marketing goals.
We use a project management tool called Basecamp where you can watch all work being done; you can also talk to anyone on our team, at any time.
We work solely with industrial manufacturers - job shops and OEMs - with up to 50+ employees.
Many of our customers are first- or second-generation family-owned and don't have a dedicated marketing team.
We use data, technology, and our combined expertise to achieve our customers' marketing goals.
For many manufacturers we talk to, their business saw a huge drop off in leads due to the pandemic or other issues.
Because we work exclusively with industrial and manufacturing companies, we've cracked the code on how to get you sales-ready leads through websites, paid search, and technical content marketing.
Our approach is simple: We meet you where you are.
Whether you want to update an existing website or create a new one, have us write technical content for search, or get started with paid search / pay-per-click, we can help.
Because we work exclusively with industrial and manufacturing companies, we've cracked the code on how to get you sales-ready leads through websites, paid search, and technical content marketing.
Our approach is simple: We meet you where you are.
Whether you want to update an existing website or create a new one, have us write technical content for search, or get started with paid search / pay-per-click, we can help.
According to a study conducted by PricewaterhouseCoopers (PwC), industrial manufacturers often find themselves at a disadvantage when attracting and retaining talent.
Recent STEM graduates want to work at companies where "innovation is on the menu for breakfast, lunch and dinner."
Younger skilled workers want to work for innovative companies too - and are often turned away by the stodgy, outdated manufacturing websites they're accessing with their phones.
To attract people with the skills, energy, and talent needed to grow your business, you have to communicate the reasons why they should come work for you.
Recent STEM graduates want to work at companies where "innovation is on the menu for breakfast, lunch and dinner."
Younger skilled workers want to work for innovative companies too - and are often turned away by the stodgy, outdated manufacturing websites they're accessing with their phones.
To attract people with the skills, energy, and talent needed to grow your business, you have to communicate the reasons why they should come work for you.
For manufacturers with dozens or hundreds of products that can be customized, organizing this content, and making it easy for prospects to find what they need, requires skill and expertise.
In the interim, the world keeps changing.
A company's sales begin to fall off.
The manufacturer knows a new website is needed, but overwhelm - or not knowing what is needed - keeps them from making the necessary changes.
Our entire team works with you start-to-finish.
We remove roadblocks, advise on how best to organize product data, and create product filters or other features based on how you sell products.
In the interim, the world keeps changing.
A company's sales begin to fall off.
The manufacturer knows a new website is needed, but overwhelm - or not knowing what is needed - keeps them from making the necessary changes.
Our entire team works with you start-to-finish.
We remove roadblocks, advise on how best to organize product data, and create product filters or other features based on how you sell products.
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