Originally called Cook Creative when I first opened the business in 1988. At the time I was the vice president and creative director for one of the largest advertising agencies in Vermont. What started out as a little freelance business soon became too much to do both. By 1995 Cook Creative was a large advertising agency serving a wide range of clients including a regional shopping mall, a hotel and conference center, and a family of radio stations throughout New England.
Over the years the industry changed. I felt a need to be more fluid in my ability to deliver services to my clients. Lower costs, faster delivery of services, and access to ever-changing technology were all important considerations when I changed my business model as well as my name. In 2010 Origin Marketing Communication, LLC was born, offering the highest level of creative marketing to businesses of any size.
When you work with Origin Marketing Communication you work with me, not some kid who's still trying to figure things out.
Over the years the industry changed. I felt a need to be more fluid in my ability to deliver services to my clients. Lower costs, faster delivery of services, and access to ever-changing technology were all important considerations when I changed my business model as well as my name. In 2010 Origin Marketing Communication, LLC was born, offering the highest level of creative marketing to businesses of any size.
When you work with Origin Marketing Communication you work with me, not some kid who's still trying to figure things out.
Services
We examine the important questions that help to define your business.
We explore goals, capabilities, existing customers, potential customers, competition, and opportunities.
With that, we create the message that will raise you above your competition.
This takes the form of your logo, a tagline, and creative headlines and visuals for advertising, sales materials, and website.
This is your audience, your potential customers.
Where are they?
How do you reach them?
There are so many ways to get your message to people.
We explore goals, capabilities, existing customers, potential customers, competition, and opportunities.
With that, we create the message that will raise you above your competition.
This takes the form of your logo, a tagline, and creative headlines and visuals for advertising, sales materials, and website.
This is your audience, your potential customers.
Where are they?
How do you reach them?
There are so many ways to get your message to people.
Picard Ovens is a Canadian manufacturer of commercial ovens.
They contacted me to help them make a name for themselves in the U.S. In their more than 50 years in business, they had never done any sales outside of Canada.
Their target audience was pizza restaurants and bakeries.
They made terrific ovens.
They were energy-efficient, affordable, and turned out a great product.
There was nothing like it sold in the U.S. All I had to do was get the message to the right people.
At issue was a very small budget which meant fewer impressions.
They contacted me to help them make a name for themselves in the U.S. In their more than 50 years in business, they had never done any sales outside of Canada.
Their target audience was pizza restaurants and bakeries.
They made terrific ovens.
They were energy-efficient, affordable, and turned out a great product.
There was nothing like it sold in the U.S. All I had to do was get the message to the right people.
At issue was a very small budget which meant fewer impressions.
This spot got plenty of attention and won me the best writing award from the Association of Broadcasters.
Later in my career, I moved my business to an office in Winooski Vermont.
I needed more space and just felt it was time for a change.
The owner of the building was a nice guy.
He owned a small insurance agency in the same building.
He came to me one day asking if I could help him grow his business without spending very much money.
I told him that had been what I had done for my entire career.
Later in my career, I moved my business to an office in Winooski Vermont.
I needed more space and just felt it was time for a change.
The owner of the building was a nice guy.
He owned a small insurance agency in the same building.
He came to me one day asking if I could help him grow his business without spending very much money.
I told him that had been what I had done for my entire career.
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