The Atlas Marketing leadership team has worked for international corporations, agencies, non-profits, and educational institutions. With expertise spanning over three decades, we have successfully serviced a variety of clients from startups to Fortune 100 entities. Atlas Marketing was built intentionally by relying on our experience and working with clients who have extremely complex stories to tell.
Many CMO's and marketing communications directors we work with say they prefer engaging with a smaller, more responsive agency. A value that Atlas Marketing provides is that our senior-level leaders remain on your project from onboarding to completion - bringing consistency and expertise to the project. We apply our experience and working knowledge from multiple industries to the recommendations and strategies.
This approach generates results. That is our edge. As founder and president of Atlas Marketing, a specialty agency that tells stories for companies who build things, Chris is responsible for setting its path.
Many CMO's and marketing communications directors we work with say they prefer engaging with a smaller, more responsive agency. A value that Atlas Marketing provides is that our senior-level leaders remain on your project from onboarding to completion - bringing consistency and expertise to the project. We apply our experience and working knowledge from multiple industries to the recommendations and strategies.
This approach generates results. That is our edge. As founder and president of Atlas Marketing, a specialty agency that tells stories for companies who build things, Chris is responsible for setting its path.
Services
Atlas Marketing follows a marketing process that is proven.
Our team is ready to partner with you to develop a marketing strategy that balances traditional marketing with digital technology.
Balance generates results in a measured and flexible marketing program based on a simple story.
Clients rely on our marketing process to simplify complex ideas in clever and agile ways.
Our responsibility is to help your customers make decisions while the Atlas team collects and analyzes data along the way to meet campaign goals.
Our team is ready to partner with you to develop a marketing strategy that balances traditional marketing with digital technology.
Balance generates results in a measured and flexible marketing program based on a simple story.
Clients rely on our marketing process to simplify complex ideas in clever and agile ways.
Our responsibility is to help your customers make decisions while the Atlas team collects and analyzes data along the way to meet campaign goals.
As a marketing communications agency, Atlas Marketing has designed and created countless stories for our clients over the past two decades.
Our goal with each campaign is to help your customers make the decision to work with your company or buy your products or services.
This approach has led to very supportive clients (see our reviews below) and memorable marketing communications campaigns.
Each of our clients have extremely complex stories to tell.
While some have a global reach and others are local, each client selected us because of our knowledge and expertise in their industry.
Our goal with each campaign is to help your customers make the decision to work with your company or buy your products or services.
This approach has led to very supportive clients (see our reviews below) and memorable marketing communications campaigns.
Each of our clients have extremely complex stories to tell.
While some have a global reach and others are local, each client selected us because of our knowledge and expertise in their industry.
Construction marketing requires industry experience.
Atlas Marketing has that experience.
For example, our team knows the difference between a steel column and a beam.
This knowledge goes a long way when talking with contractors and architects.
So does understanding the need for rebar in foundational work and when is the best time to pour concrete.
Those who work in the industry expect people to understand their language.
The Atlas Marketing team works with architects, contractors, engineers, developers, labor groups, and trade associations to tell their stories.
Atlas Marketing has that experience.
For example, our team knows the difference between a steel column and a beam.
This knowledge goes a long way when talking with contractors and architects.
So does understanding the need for rebar in foundational work and when is the best time to pour concrete.
Those who work in the industry expect people to understand their language.
The Atlas Marketing team works with architects, contractors, engineers, developers, labor groups, and trade associations to tell their stories.
Marketing Strategy at Atlas Marketing entails a holistic approach that includes a complete understanding of the business model, marketing objectives, customer behaviors, and current and future challenges facing an organization.
We gain this understanding through a structured strategy session designed to create a custom marketing communications plan around your business, not just a specific product or service.
Armed with exercises designed to break down the various marketing and business activities, the Atlas Marketing team tailors each marketing strategy session based on specific objectives.
We gain this understanding through a structured strategy session designed to create a custom marketing communications plan around your business, not just a specific product or service.
Armed with exercises designed to break down the various marketing and business activities, the Atlas Marketing team tailors each marketing strategy session based on specific objectives.
Crisis communications preparation and management ensures brands and companies overcome disruption.
Atlas Marketing defines a crisis as a disruption to normal operations.
Most of the time, these situations lead to significant challenges, and having a plan in place to address the onslaught of scrutiny is the best defense.
Atlas Marketing has the experience to guide brands and companies through the various preparation stages of crisis communications, including plan development, response preparation, message planning, and media training.
Atlas Marketing defines a crisis as a disruption to normal operations.
Most of the time, these situations lead to significant challenges, and having a plan in place to address the onslaught of scrutiny is the best defense.
Atlas Marketing has the experience to guide brands and companies through the various preparation stages of crisis communications, including plan development, response preparation, message planning, and media training.
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