Inbound Marketing is about getting found online at the exact moment your ideal client is looking for you. It helps you attract visitors, convert leads, close customers and delight promoters. Inbound marketing doesn't just happen; you have to create it, and this is where we come in. We have the expertise, tools and applications to help you create and deliver content that will appeal to the right people, in the right places, at the right times.
Services
Selective consumption is the basic principle behind Inbound Marketing, the philosophy made popular by HubSpot.
In essence, consumers are tuning out traditional, interruption-based marketing methods, and choosing when and where to interact with brands.
People conduct billions of Internet searches each month, download case studies and eBooks, opt into email newsletters, watch online videos, listen to podcasts, follow brands on social networks, join online communities, post reviews and read blogs.
In essence, consumers are tuning out traditional, interruption-based marketing methods, and choosing when and where to interact with brands.
People conduct billions of Internet searches each month, download case studies and eBooks, opt into email newsletters, watch online videos, listen to podcasts, follow brands on social networks, join online communities, post reviews and read blogs.
Every client goes through our strategy-before-tactics process resulting in a custom, integrated marketing strategy built around your business goals.
Marketing strategies are continually updated and maintained throughout the life of our engagement.
Your Ideal Client's Archetype - The first element, and in some cases the primary element, of marketing strategy is identifying WHO you should be marketing to.
Your Brand Archetype - Who are you?
What is your brand personality?
Once we identify your archetype, we use it to be more relevant with your marketing strategy, communication and brand identity, like colors and fonts, We also use it to identify words and phrases that will mean something to that archetype.
Marketing strategies are continually updated and maintained throughout the life of our engagement.
Your Ideal Client's Archetype - The first element, and in some cases the primary element, of marketing strategy is identifying WHO you should be marketing to.
Your Brand Archetype - Who are you?
What is your brand personality?
Once we identify your archetype, we use it to be more relevant with your marketing strategy, communication and brand identity, like colors and fonts, We also use it to identify words and phrases that will mean something to that archetype.
Content marketing today means you've got to commit to educational, relevant, compelling content production.
You've got to make it a part of your overall inbound marketing strategy with an eye on doing two things: educating and building trust.
We make the content marketing strategy process easy and effective for you.
We're also able to create content for you, if needed.
Our team of creative writers, journalists, bloggers and social media experts provide all the support you need to create remarkable content that attracts and converts your prospects.
You've got to make it a part of your overall inbound marketing strategy with an eye on doing two things: educating and building trust.
We make the content marketing strategy process easy and effective for you.
We're also able to create content for you, if needed.
Our team of creative writers, journalists, bloggers and social media experts provide all the support you need to create remarkable content that attracts and converts your prospects.
We all know how important a website is to a business's online strategy.
Almost every business, whether B2B, B2C, non-profit, local or global needs an online presence in the Internet age.
This eBook provides 25 must haves to having a great website.
Whether your business is just getting started with internet marketing or you just want to brush up on the basics, this eBook can serve as your essential guide to setting up and implementing a successful internet marketing strategy, step by step.
This eBook contains 7 core steps that make up the simple, effective, and affordable Duct Tape Marketing System.
Almost every business, whether B2B, B2C, non-profit, local or global needs an online presence in the Internet age.
This eBook provides 25 must haves to having a great website.
Whether your business is just getting started with internet marketing or you just want to brush up on the basics, this eBook can serve as your essential guide to setting up and implementing a successful internet marketing strategy, step by step.
This eBook contains 7 core steps that make up the simple, effective, and affordable Duct Tape Marketing System.
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