Creative Spark Marketing
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I'll work with you to identify core brand messages that resonate with your audiences and present your business in a way that captures the essence of your brand and is authentic, direct and meaningful. I will also help you gain clarity about what your audiences need most. From in depth one-on-one interviews to focus groups and quantitative studies, I'll ask the questions that get to the heart of how you can speak to your audiences in a memorable way.

I'm adamant about continuity of message - and you should be too. From gaining staff buy-in to web, brochure and sales collateral content, I will work with you to make sure that your brand is being communicated accurately and with genuine enthusiasm. The way we work together can take many forms. We'll start where help is most needed and follow whatever path you find is most beneficial.

We can start from scratch and I'll work with you to create a Strategic Marketing Plan that creates a road map to success. We can begin with a brand audit and create a clear list of marketing needs.
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I'm old fashioned.
I understand that the core of every successful working relationship is a great personal relationship.
Sure, I'm happy to email, text, conference call and webinar - but sometimes I'd rather chat on the phone and meet in person.
I want to see your production line, meet your employees - I'll even go on a sales call or two - my goal is to know your business as deeply as possible so I can dig in and get to the heart of what makes you special.
That way, I'm not just applying a standard list of strategies and tactics; I'm doing exactly what's right for your business.
From situation analyses to competitive reviews, from SWOT to tactics and lessons learned - I will dissect your business, uncover your challenges, establish a solid strategy for your brand and create an actionable road map to success.
I love words.
I love to write.
In fact, I have several novels bouncing around in my head that are begging to be realized.
I'll get there, someday.
In the meantime, I'm working with clients on web copy, brochures, radio and TV spots, blog posts, press releases and even business plans.
Marci is extremely smart, creative and results-driven.
Her seemingly limitless positive energy, along with her ability to multi-task and produce high quality work while meeting tight deadlines make her one of the best professionals I have ever worked with.
I have had the pleasure of working with Marci for over 15 years.
She is a true marketing professional with the ability to not only identify key marketing opportunities but also to develop successful communications strategies that generate results.
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