Focus on people, not just accounts. Influ2 allows you to select who will see your ads. This means that only relevant people within targeted accounts will see them. Connect your CRM or marketing automation software to sync your targeting with your sales or marketing funnel. Influ2 offers integrations with all the major CRM and marketing automation software, such as Salesforce, HubSpot, Marketo, Outreach, and more.
Thanks to person-based ads, you know who your targets are, down to their name and job title. Create a few different messages for different personas within one account. Keep it relevant to the person's job function or area of responsibility. You wouldn't talk to a VP of marketing the same way you would to an HR director, so why would you show them the same ad?
Every impression, click, visit or engagement is an intent signal. Influ2 allows you to track all of them on a person-to-person basis. Use this data to prioritize to get a better understanding of how engaging your message is for a particular account and people within this account.
Thanks to person-based ads, you know who your targets are, down to their name and job title. Create a few different messages for different personas within one account. Keep it relevant to the person's job function or area of responsibility. You wouldn't talk to a VP of marketing the same way you would to an HR director, so why would you show them the same ad?
Every impression, click, visit or engagement is an intent signal. Influ2 allows you to track all of them on a person-to-person basis. Use this data to prioritize to get a better understanding of how engaging your message is for a particular account and people within this account.
Services
We were tired of seeing an ad for a refrigerator we'd already bought.
We were disappointed we didn't see an ad for a task-tracking app we really needed.
That's when we realized-useful information we actually wanted to see wasn't able to reach us through all the informational noise of irrelevant ads.
As a result, we challenged ourselves to create a platform that solves this problem; a solution that helps clients get useful, needed information and empowers advertisers to only show their ads to appropriate audiences.
We were disappointed we didn't see an ad for a task-tracking app we really needed.
That's when we realized-useful information we actually wanted to see wasn't able to reach us through all the informational noise of irrelevant ads.
As a result, we challenged ourselves to create a platform that solves this problem; a solution that helps clients get useful, needed information and empowers advertisers to only show their ads to appropriate audiences.
Build an ongoing relationship with your customer - from lead capture to advocacy - with person-based marketing.
Create awareness among hand-selected, dream customers you know will benefit from your solution.
Ignite interest and generate demand for your service or product with person-based marketing by attracting qualified people to your content, website or landing page.
Building a brand in a B2B market can be tough.
Ensure that only preselected individuals see your branded ads.
Show carefully crafted messages to the right people in order to increase brand recognition, making your brand noticeable when it counts.
Create awareness among hand-selected, dream customers you know will benefit from your solution.
Ignite interest and generate demand for your service or product with person-based marketing by attracting qualified people to your content, website or landing page.
Building a brand in a B2B market can be tough.
Ensure that only preselected individuals see your branded ads.
Show carefully crafted messages to the right people in order to increase brand recognition, making your brand noticeable when it counts.
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