Red7e became Red7e in 1998. Prior to that the agency was known as Halbleib/Beggs, Inc., which was founded in 1974, by Tom Halbleib. Red7e was born to be an alternative to the typical, traditional advertising agency. It was created to be more responsive, more engaging, more flexible, more culturally attuned, more easy-going and less structured and costly than most agencies.
With a name like Red7e, with a mantra to be different, to push boundaries and to challenge the tried-and-true, agency leaders thought most clients would come from the ranks of start-ups and renegades. That proved not to be the case. The firm quickly established itself as the premier creative resource in the region, delivering powerful award-winning work for blue chip clients such as Churchill Downs, Woodford Reserve, Baptist Health, Hilliard Lyons, Louisville Slugger Museum and Kentucky Farm Bureau Insurance.
Then as now, Red7e's primary value to clients in the fresh perspective and creative edge it brings to established brands as well as new ones.
With a name like Red7e, with a mantra to be different, to push boundaries and to challenge the tried-and-true, agency leaders thought most clients would come from the ranks of start-ups and renegades. That proved not to be the case. The firm quickly established itself as the premier creative resource in the region, delivering powerful award-winning work for blue chip clients such as Churchill Downs, Woodford Reserve, Baptist Health, Hilliard Lyons, Louisville Slugger Museum and Kentucky Farm Bureau Insurance.
Then as now, Red7e's primary value to clients in the fresh perspective and creative edge it brings to established brands as well as new ones.
Services
Red7e is a full service marketing communications firm, with expertise in all major areas of mass communications and brand management.
What sets the agency apart from others in the field is a deeper level of insight and higher level of creative execution.
We are also known for responsiveness, efficiency, straight talk and an easy-going nature.
What sets the agency apart from others in the field is a deeper level of insight and higher level of creative execution.
We are also known for responsiveness, efficiency, straight talk and an easy-going nature.
As a creative resource, Red7e is one of the most admired and highly awarded agencies in Kentucky.
Red7e has created powerful messaging in all media on behalf of virtually every type of organization, so clients in any business can count on us for outstanding, breakthrough work and a competitive edge.
Red7e has created powerful messaging in all media on behalf of virtually every type of organization, so clients in any business can count on us for outstanding, breakthrough work and a competitive edge.
Branding is one of Red7e's most sought-after services.
We combine equal parts research, insight and intuition in the process to develop highly resonant and widely admired brands.
Many believe branding is about designing a logo and writing a slogan.
And, of course, we are capable of simplifying the task to just that in times where a more thorough effort is not in the budget.
But for a more fulsome and substantial branding effort, we employ a number of steps to assure a successful outcome.
The process is often less about "creating" an identity as it is about revealing and highlighting one that is already there.
We combine equal parts research, insight and intuition in the process to develop highly resonant and widely admired brands.
Many believe branding is about designing a logo and writing a slogan.
And, of course, we are capable of simplifying the task to just that in times where a more thorough effort is not in the budget.
But for a more fulsome and substantial branding effort, we employ a number of steps to assure a successful outcome.
The process is often less about "creating" an identity as it is about revealing and highlighting one that is already there.
Red7e is second-to-none when it comes to consistently delivering an outstanding creative product.
We have an unparalleled, award winning track record of crafting compelling ads in all media that create lasting resonance and affinity.
Our process is guided by heavy up-front collaboration, research, competitive analysis and strategy development.
These all inform our north star, the creative brief, which sets the course for brand strategies, media plans and creative development.
Clients' bottom-line goals and objectives are always at the core of our efforts.
We have an unparalleled, award winning track record of crafting compelling ads in all media that create lasting resonance and affinity.
Our process is guided by heavy up-front collaboration, research, competitive analysis and strategy development.
These all inform our north star, the creative brief, which sets the course for brand strategies, media plans and creative development.
Clients' bottom-line goals and objectives are always at the core of our efforts.
The media landscape is ever changing and Red7e's media capabilities evolve with it.
We are passionate, fierce and innovative, with unrelenting desire to deliver the right message to the right prospect, in the right place, at the right moment - at below market cost.
Red7e has a reputation for executing media with a sharp strategic foundation, an inspired understanding of consumers and a relentless focus on ROI.
With an abundance of research resources to evaluate and gain insight from media consumption data, Red7e goes beyond traditional processes to learn key lifestyle indicators and interests of your target audiences.
We are passionate, fierce and innovative, with unrelenting desire to deliver the right message to the right prospect, in the right place, at the right moment - at below market cost.
Red7e has a reputation for executing media with a sharp strategic foundation, an inspired understanding of consumers and a relentless focus on ROI.
With an abundance of research resources to evaluate and gain insight from media consumption data, Red7e goes beyond traditional processes to learn key lifestyle indicators and interests of your target audiences.
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