Coca-Cola - the most iconic and identifiable brand in the world - speaks for itself. But when Coca-Cola "franchised" off all bottling and distribution in the US to 35 independent operators, we needed to create a brand within a brand for the 10th largest Coca-Cola franchise in the US, ABARTA Coca-Cola Beverages. Launch-day events generated over $250,000 in earned media value via local, regional and national coverage.
Our creative work was praised by Coca-Cola's brand director who said, "The new identity looks great and is a symbol of the history and future of ABARTA Coca-Cola Beverages as a key bottling partner in the Coca-Cola system." Celebrate the grand opening of a second Dave & Buster's location in an existing market and raise brand awareness for potential customers, specifically among "PTYA - Play Together Young Adults", ages 21-34.
We identified and engaged companies, organizations and social influencers to send thousands of e-invitations to a private V.I.P. preview party. We assisted corporate and local management with event planning, ticketing and production management.
Our creative work was praised by Coca-Cola's brand director who said, "The new identity looks great and is a symbol of the history and future of ABARTA Coca-Cola Beverages as a key bottling partner in the Coca-Cola system." Celebrate the grand opening of a second Dave & Buster's location in an existing market and raise brand awareness for potential customers, specifically among "PTYA - Play Together Young Adults", ages 21-34.
We identified and engaged companies, organizations and social influencers to send thousands of e-invitations to a private V.I.P. preview party. We assisted corporate and local management with event planning, ticketing and production management.
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We've just launched a campaign with Giant Eagle to help spread positive vibes throughout all of our neighborhoods!
Giant Eagle Senior Finance Director Erik Greenawalt has a special gift.
One he's happy to share with the communities we call home.
In the spirit of brightening neighborhoods and bringing joy to essential.
In the spirit of brightening neighborhoods and bringing joy to essential workers, Erik created incredible chalk art at the entrances of a local hospital, food bank, and grocery warehouse.
Giant Eagle Senior Finance Director Erik Greenawalt has a special gift.
One he's happy to share with the communities we call home.
In the spirit of brightening neighborhoods and bringing joy to essential.
In the spirit of brightening neighborhoods and bringing joy to essential workers, Erik created incredible chalk art at the entrances of a local hospital, food bank, and grocery warehouse.
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