It's no secret that effective marketing and business development can drive growth and success. But if you're leading marketing for your firm or practice area, how do you know if you're fully leveraging your marketing and business development efforts? And, how do you help the individual lawyers in your practice or firm achieve more success? That's where Meagley Strategic Marketing can help.
Law firms are unique. To get things done you need to build consensus. That requires a deep understanding of your attorneys, leadership, clients and the pressures your practice faces-both externally and internally. Meagley Strategic is an effective marketing partner because we not only bring a deep grasp of how law firms work (both inside and outside), the competitive factors shaping your business and the pressures your clients face, but also the experience and finesse helping attorneys grow their practices.
Meagley Strategic exists to empower your firm with knowledge and insight and an efficient process that builds alignment around a shared vision, a course of action and the skills and confidence for teams and individuals to succeed.
Law firms are unique. To get things done you need to build consensus. That requires a deep understanding of your attorneys, leadership, clients and the pressures your practice faces-both externally and internally. Meagley Strategic is an effective marketing partner because we not only bring a deep grasp of how law firms work (both inside and outside), the competitive factors shaping your business and the pressures your clients face, but also the experience and finesse helping attorneys grow their practices.
Meagley Strategic exists to empower your firm with knowledge and insight and an efficient process that builds alignment around a shared vision, a course of action and the skills and confidence for teams and individuals to succeed.
Services
Leslie brings more than two decades of experience as a strategic marketing adviser, having served in key marketing leadership positions for two of the Northwest's largest law firms, and successful interim and consulting assignments in legal technology and for numerous law and professional service firms of all sizes.
Most recently, Leslie was in-house Director of Marketing for Perkins Coie, where she oversaw the firm's brand and marcom strategies in close collaboration with the CMO and in direct support of the business development team.
Most recently, Leslie was in-house Director of Marketing for Perkins Coie, where she oversaw the firm's brand and marcom strategies in close collaboration with the CMO and in direct support of the business development team.
As a leader in your firm, you know that refining and strengthening marketing and business development needs to be done right.
But it doesn't have to take forever or swallow up your firm in the process.
Tailored to the size, budget and culture of your firm, our approach includes structured activities that illuminate insights and help you focus on strategic thinking and actions across marketing, strategic planning, business development and coaching.
Both for the short and long term.
Facilitated discussions to develop consensus - among your attorneys and with your clients.
But it doesn't have to take forever or swallow up your firm in the process.
Tailored to the size, budget and culture of your firm, our approach includes structured activities that illuminate insights and help you focus on strategic thinking and actions across marketing, strategic planning, business development and coaching.
Both for the short and long term.
Facilitated discussions to develop consensus - among your attorneys and with your clients.
Surface and leverage insights to identify the short and long-term opportunities that are there for the taking.
Position and promote your firm, practices and individual lawyers to develop long-lasting, profitable relationships with the right kinds of clients.
Give your firm's teams and individuals the knowledge, skills and confidence to drive for the business they desire.
Leave in place a high-performing marketing and business development team that is efficient, effective and sustainable.
Increase firm awareness and familiarity, leading to better, more targeted inquiries, RFPs and engagements.
Position and promote your firm, practices and individual lawyers to develop long-lasting, profitable relationships with the right kinds of clients.
Give your firm's teams and individuals the knowledge, skills and confidence to drive for the business they desire.
Leave in place a high-performing marketing and business development team that is efficient, effective and sustainable.
Increase firm awareness and familiarity, leading to better, more targeted inquiries, RFPs and engagements.
In the early 2000's, the founders of a well-regarded law firm took on a bold vision, committing to grow their firm into a regional powerhouse built on excellent legal advice and superb service.
In 2017, the leadership of a large, complex legal aid provider needed a new strategic plan.
Directors and managers depend on the plan to identify priority.
Leaders of a sustainable design architectural firm were not satisfied with the level of support they received from their marketing function.
They believed that their design professionals could bring in additional projects and revenue.
In 2017, the leadership of a large, complex legal aid provider needed a new strategic plan.
Directors and managers depend on the plan to identify priority.
Leaders of a sustainable design architectural firm were not satisfied with the level of support they received from their marketing function.
They believed that their design professionals could bring in additional projects and revenue.
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