For up-and-coming concepts, who need CMO thinking, but either do not require it every day, or are not prepared to assume the cost of someone full-time. We work for the CMO to ensure a key initiative(s) is thoroughly evaluated, planned, and then executed flawlessly. We work with the CEO and management team to maintain momentum and serve until a full-time replacement is on-board.
With extensive experience and a large network of partners, we problem-solve and tackle specific projects and areas of opportunity needed to propel your restaurant forward. Most often, we work with your existing marketing partners. On occasion, we do propose bringing in a seasoned, talented professional(s) whom we know to strengthen the team towards accomplishing our objectives.
Whether your restaurant concept has 5 locations or 5000, our approach is a proven success! I have known Neil for over 20 years. His ability to listen without judgment, distilling all the feedback into a clear and concise Marketing/Brand strategy is rare in this industry.
With extensive experience and a large network of partners, we problem-solve and tackle specific projects and areas of opportunity needed to propel your restaurant forward. Most often, we work with your existing marketing partners. On occasion, we do propose bringing in a seasoned, talented professional(s) whom we know to strengthen the team towards accomplishing our objectives.
Whether your restaurant concept has 5 locations or 5000, our approach is a proven success! I have known Neil for over 20 years. His ability to listen without judgment, distilling all the feedback into a clear and concise Marketing/Brand strategy is rare in this industry.
Services
Neil Culbertson is the founder of Growth Partners-a marketing and business development consulting firm focused exclusively on the restaurant industry.
He has spent his entire career successfully growing brands and businesses.
Neil earned his MBA in marketing and general management from Northwestern University, followed by ten years of directing consumer packaged goods marketing teams at General Mills and Kraft General Foods.
He moved into restaurants and gained experience at Taco Bell and Boston Market, before serving for 4 years as chief marketing officer for Red Robin Gourmet Burgers, which resulted in a favorable IPO in 2002.
He has spent his entire career successfully growing brands and businesses.
Neil earned his MBA in marketing and general management from Northwestern University, followed by ten years of directing consumer packaged goods marketing teams at General Mills and Kraft General Foods.
He moved into restaurants and gained experience at Taco Bell and Boston Market, before serving for 4 years as chief marketing officer for Red Robin Gourmet Burgers, which resulted in a favorable IPO in 2002.
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