Zhivago Partners
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You know how mid-sized companies tend to struggle with management and continuous growth? Well, what we do is make it simple for CEOs, Business Owners, and Entrepreneurs to effectively manage growing teams and implement customer-centric marketing campaigns that trigger exponential growth. In fact, we've helped several mid-size B2C and B2B companies grow more than 10% within one year of working with us.

Digital marketing done right - the ideal mix of channels with content tailored to your customers, product, and industry. Our campaigns tackle every stage of your pipeline from outreach, to lead generation, to interaction and nurturing - revenue-generation made simple.

In this one-of-a-kind revenue-growth how-to book, Revenue Coach Kristin Zhivago lays out the method that she has used to help hundreds of CEOs, Business Owners and Entrepreneurs reverse-engineer their successful sales so they can manufacture new sales in quantity.Zhivago Partners provides full-service Digital Marketing Management and Revenue Coaching for mid-sized companies.
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Kristin Zhivago, president and founder, has been helping CEOs and entrepreneurs increase their revenue for decades.
Recently Kristin and her team rolled out the concept of Mindset-Driven Marketing, a way to focus all your offers on the customer's mindset when they set out on their buying journey.
Matching offer to mindset results in a very rewarding result: increased sales.
Kristin has literally written the book on how to sell the way your customers want to buy, and has trained marketers worldwide.
What you really need, and what you have probably gotten in the past, are almost certainly two different things.
You can buy digital marketing services from several vendors.
But you will probably end up frustrated, like so many clients who have come to us after they tried that method.
Vendors who tended to "work in a cave, " not communicating their strategy, methods, or the ROI.
Vendors who operated independently from each other, even to the point where their attitude toward each other was acrimonious and competitive.
Account-based marketing services provided by Zhivago Partners are customized for your company and persistently carried out.
Account based marketing is complex.
It requires a significant amount of planning, cooperation, and persistence.
However, it is essential now, in a world where passivity doesn't pay.
It's not enough to have a site and engage in social media.
We also have to reach out to potential customers and make sure they know about us and understand how we can help them.
We start by making sure we have a deep understanding of your customers, your products and services, and your industry.
A lot of companies already have a CRM system.
But quite often 1) they're not using it effectively; 2) it requires too much "custom" coding; 3) no one "owns" it, so it has languished; and 4) it's not the right system for their size/type of company.
There are a lot of great cloud-based CRM systems out there now.
First you have to pick the right one, so it ends up supporting your company instead of weighing it down.
Second, you need help setting it up so that it's not a pain to use and update.
Third, someone needs to own it so that it gets the attention it needs, and you can leverage it to the fullest.
People are much more open to receiving emails from trusted vendors than you would assume, as long as they get some value out of them.
That's how we do it.
Email marketing can work, if it is done right.
It needs to be consistent - just the fact that you show up on a regular basis can lead to new customers - and it needs to be relevant.
Customers who have already bought from you will buy more if you present enticing offers and helpful, interesting information.
The writing matters; the strategy matters; and the design matters.
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