Looking to give your marketing, advertising, online presence, and design efforts a shot in the arm? PIL is just what the doctor ordered, with a solid mix of digital know-how, the latest technology, and pure creative talent. Our dynamic approach to digital marketing, social media, brochures, traditional mediums and branding leads the Miami marketing scene with award-winning results.
From high-end hospitality and multi-day cultural festivals to technology and product and service based campaigns, we strengthen brands with our trademark South Florida energy, expertise, and enthusiasm. Want to check out our work? Just browse our portfolio below. At the very core of what we do lies the ability to give our clients a strong brand voice.
When our thinking and creative come together, the result is exquisite design, relevant work and successful results. The process we use to achieve this we call the PIL Cure. PIL Creative Group put "luxury" in the cruise industry. They are a powerhouse agency that provides superior design with impressive ROI that drive results.
From high-end hospitality and multi-day cultural festivals to technology and product and service based campaigns, we strengthen brands with our trademark South Florida energy, expertise, and enthusiasm. Want to check out our work? Just browse our portfolio below. At the very core of what we do lies the ability to give our clients a strong brand voice.
When our thinking and creative come together, the result is exquisite design, relevant work and successful results. The process we use to achieve this we call the PIL Cure. PIL Creative Group put "luxury" in the cruise industry. They are a powerhouse agency that provides superior design with impressive ROI that drive results.
Services
Diagnosis Phase | At the beginning of every PIL success story is an exploration into internal and external perceptions, revealing deeper insights into target market behaviors and motivators.
It not only provides smart creative direction, but also quantitative and qualitative data for evaluating effective marketing solutions.
Value Analysis | identifies and defines what audiences truly value beyond basic satisfaction.
We prepare a thorough survey to evaluate and understand what the market thinks of the product or brand, as well as how they obtain they interact with various media - including print, social media, OTAs, online, and beyond.
It not only provides smart creative direction, but also quantitative and qualitative data for evaluating effective marketing solutions.
Value Analysis | identifies and defines what audiences truly value beyond basic satisfaction.
We prepare a thorough survey to evaluate and understand what the market thinks of the product or brand, as well as how they obtain they interact with various media - including print, social media, OTAs, online, and beyond.
PIL CURE - In 2007, this small-ship cruise line tasked us to revitalize the brand by creating distinctive collateral materials that would resonate with multiple audiences and translate well across various different versions for international consumers (United Kingdom, United States, Europe, etc).
After evaluating the competition, we established a color palette unique to the brand.
Pieces were then streamlined to reflect the elegance and make communications more recognizable, personal and user friendly.
After evaluating the competition, we established a color palette unique to the brand.
Pieces were then streamlined to reflect the elegance and make communications more recognizable, personal and user friendly.
PIL CURE - After 55 years, the Coconut Grove Arts Festival is still the nation's preeminent event for art lovers from around the world.
And even though it keeps growing and expanding every year, people were unaware that the Festival is always evolving to attract and delight all kinds of people.
They asked us if we could help put the Festival back in the spotlight where it belongs and increase ticket sales leading up to the event.
Because the Coconut Grove Arts Festival is so much more than art - it's also live music, great food, beautiful outdoor weather, and a chance to meet and mingle with friends, PIL created a campaign that highlighted the fullness of the festival.
And even though it keeps growing and expanding every year, people were unaware that the Festival is always evolving to attract and delight all kinds of people.
They asked us if we could help put the Festival back in the spotlight where it belongs and increase ticket sales leading up to the event.
Because the Coconut Grove Arts Festival is so much more than art - it's also live music, great food, beautiful outdoor weather, and a chance to meet and mingle with friends, PIL created a campaign that highlighted the fullness of the festival.
PIL CURE - When Radisson Seven Seas Cruises was ready to rebrand their cruise line and many of their resort properties to a higher-end category, they came to us to help evolve and elevate the brand with the first ever all encompassing cruise and hotel brand.
It wasn't just the name that was going to change; it was the price points.
This meant that consumers had to see a significant enhancement over previous years' materials.
We worked to refine the design on advertising, the website, collateral materials, and every other project that came up during the re-launch.
It wasn't just the name that was going to change; it was the price points.
This meant that consumers had to see a significant enhancement over previous years' materials.
We worked to refine the design on advertising, the website, collateral materials, and every other project that came up during the re-launch.
PIL CURE - Revitalize the high-end clothing line brand identity by developing a creative strategy that would resonate with the global upscale audience that frequents the Monaco and Fort Lauderdale boat shows.
After conducting a brand audit, we revamped their visual identity.
We updated their logo and website.
We made sure to optimize the content for mobile, but also desktop.
In order to magnify and engage with consumers, we conducted a single-day nautical inspired 12 scene catalog-style photo and video shoot to develop assets such as video content for the web and social media, brochures, and advertisements.
After conducting a brand audit, we revamped their visual identity.
We updated their logo and website.
We made sure to optimize the content for mobile, but also desktop.
In order to magnify and engage with consumers, we conducted a single-day nautical inspired 12 scene catalog-style photo and video shoot to develop assets such as video content for the web and social media, brochures, and advertisements.
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