Are your marketing and sales seamlessly in Sync? If your answer is "no", here is a little guidance "Six ways to digitally dominate your competition." Most businesses fail because they're operating without an understanding of their numbers. You need to master a range of metrics to grow profitably. In addition to that, you have to take the guesswork out of sales forecasts by leveraging technology and advertising to predict your revenue goals accurately.
It's easy to spot a business that has it all together and appears to multiply right before our eyes. How do they do it? In almost every instance, their marketing and sales departments intertwined, working hand-in-hand from a singular foundational strategy comprised of the right technologies and integrations. With over 7,400 marketing and sales products, and more entering the market every day, knowing where to begin is a feat.
But, you also don't want to be at the mercy of every Digital Salesperson that walks through the door selling the latest widget!
It's easy to spot a business that has it all together and appears to multiply right before our eyes. How do they do it? In almost every instance, their marketing and sales departments intertwined, working hand-in-hand from a singular foundational strategy comprised of the right technologies and integrations. With over 7,400 marketing and sales products, and more entering the market every day, knowing where to begin is a feat.
But, you also don't want to be at the mercy of every Digital Salesperson that walks through the door selling the latest widget!
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AYIK + BERTO Dental Specialists is a new, private equity-backed venture that houses eight decentralized endodontic practices.
Prior to 2020, these practices operated separately and followed the status quo of the industry: they relied on referrals from general practice (GP) dentists.
But there was a glaring problem.
Relying on GP referrals is a passive, uncertain business model that often prevents endodontic businesses from achieving real growth.
The model is unpredictable by nature because it creates a dependency on third parties for new business - and at the end of the day, there's no control over the decisions those third parties make (and you can only hand out so many cupcakes to build those relationships).
Prior to 2020, these practices operated separately and followed the status quo of the industry: they relied on referrals from general practice (GP) dentists.
But there was a glaring problem.
Relying on GP referrals is a passive, uncertain business model that often prevents endodontic businesses from achieving real growth.
The model is unpredictable by nature because it creates a dependency on third parties for new business - and at the end of the day, there's no control over the decisions those third parties make (and you can only hand out so many cupcakes to build those relationships).
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