Data-driven copywriting helps businesses achieve measurable improvements to CTR, CPL, MRR, and other important marketing metrics. Having a partner like Charles who can come in, in many cases with nothing more than a concept, develop, interview, and research to help craft the story we need to tell has been an enormous help. I'd highly recommend Charles
David McDonald began his career as a journalist, then became an advertising copywriter, then moved into television production and documentary filmmaking. His short films have appeared on the websites of CNN, The NY Times, and Time Magazine. McDonald specializes in creating advertising and marketing videos that transcend the limitations of the genre