Nanci and the Longworth Media team are truly integral partners with our marketing efforts at Hendricks Regional Health. We've had the pleasure to work with them for several years and they continue to deliver smart and strategic recommendations that help us capitalize on our brand and differentiate our community health system in a highly competitive marketplace.
Not only do they provide sound media counsel, they also focus on cost/price performance and ensuring we have measurable results. And I would be remiss if I did not add they are cool and fun women. We love working with them. Nanci and the Longworth Media team make marketing simpler. Their clear strategy, communication and timeliness give us confidence that our goals will be reached.
They work hard to place our budget in media that are focused and make sense for our business, bringing creative ideas to the table to keep our marketing strategy fresh and progressive. I have worked with Longworth Media for 8 years, and they have exceeded all my expectations.
Not only do they provide sound media counsel, they also focus on cost/price performance and ensuring we have measurable results. And I would be remiss if I did not add they are cool and fun women. We love working with them. Nanci and the Longworth Media team make marketing simpler. Their clear strategy, communication and timeliness give us confidence that our goals will be reached.
They work hard to place our budget in media that are focused and make sense for our business, bringing creative ideas to the table to keep our marketing strategy fresh and progressive. I have worked with Longworth Media for 8 years, and they have exceeded all my expectations.
Services
Let's start with the bottom line.
You want results.
And that's what Longworth delivers.
That's who we are.
Just like everyone else in the media business, we're immersed in the latest research and trends.
We dance comfortably on the sharpest blades of leading edge media channels.
But there's a lot more to us than that.
We have more than three decades of experience managing national, regional and local clients, and developing the marketing strategies that seamlessly dovetail into media plans.
The result is an integrated, relationship-rich approach to marketing and media that makes both work harder, and better, for you and your bottom line.
You want results.
And that's what Longworth delivers.
That's who we are.
Just like everyone else in the media business, we're immersed in the latest research and trends.
We dance comfortably on the sharpest blades of leading edge media channels.
But there's a lot more to us than that.
We have more than three decades of experience managing national, regional and local clients, and developing the marketing strategies that seamlessly dovetail into media plans.
The result is an integrated, relationship-rich approach to marketing and media that makes both work harder, and better, for you and your bottom line.
There isn't much we can't do, or haven't done.
We're proficient in all forms of media: video and audio, out-of-home and print, online and offline.
We not only know our way around, but we have also been instrumental in creating new and unique ways to expose your brand within these media channels.
As you can imagine, it all starts with having the right tools.
And we have them.
From research, to software, to data, to analytical tools, we have all the resources you'll find in the high rises, with more of a ground floor approach to explaining what they mean to you.
We're proficient in all forms of media: video and audio, out-of-home and print, online and offline.
We not only know our way around, but we have also been instrumental in creating new and unique ways to expose your brand within these media channels.
As you can imagine, it all starts with having the right tools.
And we have them.
From research, to software, to data, to analytical tools, we have all the resources you'll find in the high rises, with more of a ground floor approach to explaining what they mean to you.
We believe in "partnership."
You've probably heard that a million times.
But you probably haven't seen it the way we do it.
You see, we believe that you know what you're doing.
We enter into every partnership with the understanding that we'll never know as much about your business as you do.
Our job is to help you take your brand to the next level.
That help comes through our own set of "Best Practices" that have been battle-tested and refined over time.
Our "Best Practices" include (but are by no means limited to) clear, ongoing internal and external communications, and detailed documentation of everything we do for you.
You've probably heard that a million times.
But you probably haven't seen it the way we do it.
You see, we believe that you know what you're doing.
We enter into every partnership with the understanding that we'll never know as much about your business as you do.
Our job is to help you take your brand to the next level.
That help comes through our own set of "Best Practices" that have been battle-tested and refined over time.
Our "Best Practices" include (but are by no means limited to) clear, ongoing internal and external communications, and detailed documentation of everything we do for you.
Once we're totally immersed in your business and living your brand, we'll get together and chart our destination.
We'll determine exactly how to get you from where you are, to where you want to be.
Then, we execute.
And monitor.
And tweak.
And optimize until we maximize performance and your ROI.
And we evolve.
We capture and document what we learn along the way and use those insights and results as the platform for ongoing planning.
We'll determine exactly how to get you from where you are, to where you want to be.
Then, we execute.
And monitor.
And tweak.
And optimize until we maximize performance and your ROI.
And we evolve.
We capture and document what we learn along the way and use those insights and results as the platform for ongoing planning.
As you can imagine of the company founder, Nanci has lived and breathed media and marketing her entire career.
Prior to opening the doors of Longworth in 2007, she served as Senior Vice President of Client Services for ja&g, a regional agency out of Cincinnati, Ohio.
While at ja&g, she opened and managed their Indianapolis and St. Petersburg, FL offices.
Nanci's accounts included The Kroger Company's Indianapolis, Atlanta and Memphis divisions representing 28 markets; QFC (Kroger's west coast brand) in Seattle; and the national Eckerd Drug account, whose footprint covered the Midwest, Southeast and East Coast regions.
Prior to opening the doors of Longworth in 2007, she served as Senior Vice President of Client Services for ja&g, a regional agency out of Cincinnati, Ohio.
While at ja&g, she opened and managed their Indianapolis and St. Petersburg, FL offices.
Nanci's accounts included The Kroger Company's Indianapolis, Atlanta and Memphis divisions representing 28 markets; QFC (Kroger's west coast brand) in Seattle; and the national Eckerd Drug account, whose footprint covered the Midwest, Southeast and East Coast regions.
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